Liza AltenburgLiza Altenburg is a compassionate advocate for transforming the deathcare industry through empathetic sales and service. With over two decades of experience in service-focused sales, Liza has developed a deep understanding of the unique needs and emoions of families navigating end-of-life arrangements. Her passion for providing support and guidance during these challenging times has driven her to share her expertise and insights in her book, "Selling with Sensitivity." Liza's compassionate approach, coupled with her dedication to building meaningful connections, has earned her a reputation for delivering exceptional care to families in their most vulnerable moments. Through her writing and speaking engagements, Liza continues to inspire and empower professionals in the deathcare industry to create lasting impacts and cultivate fulfilling careers. Read More Read Less