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Marketing for Economists and Life Scientists: Viewing Marketing Tools as Informative and Risk Reduction/Demand Enhancing
Marketing for Economists and Life Scientists: Viewing Marketing Tools as Informative and Risk Reduction/Demand Enhancing
By: Amir Heiman, David Zilberman , Amir (The Hebrew Univ Of Jerusalem, Israel) Heiman, David (Univ Of California, Berkeley, Usa) Zilberman
Publisher: World Scientific Publishing Company
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AED964
Binding:
Hardback
Release:
28 Feb 2022
Language:
English
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