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Measurement in Marketing
By:
Naresh K Malhotra
,
Bert Weijters
,
Hans Baumgartner
,
Bert (Ghent University, Belgium) Weijters
,
Hans (Pennsylvania State University, USA) Baumgartner
Publisher:
Emerald Publishing Limited
No Review Yet
AED271
Binding:
Hardback
Release:
12 Sep 2022
Language:
English
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