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L Bearden M L Bearden
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1.
Handbook of Marketing Scales
By:
Kelly L. Haws
,
Richard G. Netemeyer
,
William O. Bearden
,
William O Bearden
,
Richard G Netemeyer
Publisher:
Sage Publications, Inc
4.8
(6)
AED1,591
Binding:
Hardback
Release:
10 Dec 2010
Language:
English
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