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Vijay Bhangale

Vijay BhangaleDr. Vijay Bhangale is a Management Consultant, Corporate Trainer and an Academician with 17 years of Industry experience & 16 years of experience in academics.Currently, he is Director at IES's Management College and Research Centre, Mumbai, India an has taught subjects like Pharmaceutical Marketing, OTC Marketing, Brand Management, Integrated Marketing Communications and Marketing Strategy.He has presented research papers in conferences at New York, USA, IIMA, IIMK, IIML etc. His research papers have been published in various international and national journals.He has conducted training programs on Pharma Brand Management & has successfully carried out numerous strategic consulting projects for Pharma/Consumer healthcare companies like 'Market Entry Strategies', 'Growth Strategies', 'Business Plan for New Division' etc. Prior to getting into academics, he has worked with companies like GSK Consumer Healthcare, Ranbaxy, Ipca, Merck etc. and successfully handled marketing of Pharmaceutical, OTC and FMCG products. He headed the profit centres handling leader brands and was responsible for setting up new strategic business units & new product launches. Read More Read Less

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Pharmaceutical Marketing 4.0
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AED415
Binding:
Hardback
Release:
09 Apr 2023
Language:
English
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2.
Pharmaceutical Marketing 4.0 – Indian Context
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AED27
Binding:
Hardcover
Release:
01 Jan 2023
Language:
English
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