Деятельность, связанная с брендом,
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Деятельность, связанная с брендом, в сред


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About the Book

Beautyandthe.com - это интерактивная платформа красоты из 101 медиа-стратегии, где женщины могут поделиться своими знаниями о косметической продукции и проинформировать друг друга в режиме онлайн. Каждый может создать свой профиль и написать отзыв! Они могут поделиться своим мнением и представить свои предпочтения, но также можно просто читать контент в Интернете. И вот в чем проблема большинство посетителей просто потребляют, а не участвуют или не производят. Это проблема для Beautyandthe.com, так как этот сайт нуждается в отзывах. Для того, чтобы узнать, что можно сделать, чтобы увеличить количество отзывов, будет рассмотрен вопрос о том, что стимулирует людей к потреблению, участию и производству брендового контента, созданного пользователем, и является ли стиль жизни мотивом. База данных продуктов Beautyandthe.com полна брэндов, с которыми люди могут захотеть или не захотеть ассоциироваться, и будет изучена, играют ли брэнды роль в процессе принятия решений о потреблении, производстве или участии. Beautyandthe.com также имеет блог, посвященный образу жизни, который является частью сайта, поэтому стиль жизни будет рассматриваться как мотив для производства, участия или потребления на пользовательском контенте, связанном с брендом.


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Product Details
  • ISBN-13: 9786203524284
  • Publisher: KS Omniscriptum Publishing
  • Publisher Imprint: Sciencia Scripts
  • Height: 229 mm
  • No of Pages: 52
  • Spine Width: 3 mm
  • Width: 152 mm
  • ISBN-10: 620352428X
  • Publisher Date: 23 Mar 2021
  • Binding: Paperback
  • Language: Russian
  • Returnable: N
  • Weight: 141 gr


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