There is so much written about the negative symptoms and effects of ADD - this book takes a completely different view of the diagnosis. There are many gifts to ADD (151 are listed in the book) and Brad will shine a light on the positive attributes that many people can benefit from. Creativity, ingenuity and fearlessness can be just a few of the gifts that make people with ADD great entrepreneurs, business people, salespeople, musicians, actors and many other successful careers. Brad also takes issue with using the word "disorder" in the diagnosis. He believes it should be called simply "Attention Deficit," because children should not be made to feel broken or defective. People with ADD have brains that process information at an incredible speed compared to others, so why is that a "disorder"? Brad believes the ADD brain is far more productive and creative than most people, so he sees nothing "disordered" about that. By telling children that they are "disordered," we crush their confidence and make them question their abilities. Confidence is the most critical characteristic in successful people. If you have confidence, you move fearlessly through life making powerful decisions for your personal life and career. If you lack confidence, you make emotionally safe decisions and question yourself at every turn. Brad's mission in life is to re-instill confidence in all children and adults, so that they can recognize their gifts and have extraordinary careers and lives. The book will list many of the amazing people who have/had ADD or ADHD such as Richard Branson (founder Virgin Empire), David Neeleman (founder Jet Blue), Paul Orfalea (founder Kinkos), Bill Gates (founder Microsoft), Walt Disney, Ty Pennington, Adam Levine, Michael Phelps (Olympic Swimmer) and thousands of others.
About the Author: Brad Worthley is an accomplished business consultant with over 39 years of management experience. He is also an internationally acclaimed leadership, customer service and motivational expert who has trained hundreds of thousands of people in a wide range of industries throughout the world in the last 23 years. His client list contains some of the largest corporations in the world such as Bank of America, Key Bank, Bank One, Macys, Nordstrom, McDonalds, Alaska Airlines and Western Union, along with small and medium sized organizations from all different industries. As an expert in his field, he teaches businesses of all sizes how to consistently build and retain both customer and employee loyalty by changing their culture and not just their people. He is passionate about helping organizations establish and sustain service cultures: This is a place where employees love to come to work and customers love to do business. As a world-wide keynote speaker and trainer, Brad is always the highest rated speaker at any event he presents at because his content is not only innovative and incredibly powerful, but delivered with passion, enthusiasm and humor. His presentations have been called "shows" by many and the attendees always ask "when will he be back". There is no other speaker that can keep an audience's attention totally glued on him for hours and still have the attendees walk away wanting more. Much of his expertise and knowledge on customer perception comes from owning one of the largest mystery shopping companies in the United States. He was also past President of the Mystery Shopping Providers Association in 2002/03. He was awarded the "Volunteer of the Year Award" for 2001, as well as being awarded the highest honor in the industry by his peers in 2002, which is the "Hall of Fame Award."