Aligning Instructional Design with Business Goals by Kristopher Newbauer
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Aligning Instructional Design with Business Goals

Aligning Instructional Design with Business Goals


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About the Book

Maximize Impact: Design Training to Meet Your Organization's Business Goals

In Aligning Instructional Design With Business Goals, talent development (TD) and human resources executive Kristopher Newbauer helps TD professionals rethink how to design instruction to meet bottom-line business goals by using measurement and evaluation (M&E) practices. Newbauer supports that to design great learning, you need to focus on the desired impact on your company. And, to home in on impact, you need to speak the language of business--money. His eight-step framework for evaluation-focused instructional design offers a straightforward process for helping instructional designers and TD leaders demonstrate and actualize their value.

Newbauer encourages you to embrace the use of data and M&E and offers a simple and effective approach that will transform your attitude toward an often-dreaded practice. He gives strategies that help improve meaningful learning and encourage better collaboration--and thus an increased ROI. Improve your business acumen by adopting the language of your business leaders. Learn how to enhance the partnership among M&E specialists, instructional designers, and business leaders to improve the TD function and uncover the root cause of performance gaps. Explore whether learning is an appropriate solution to business problems, and practice reframing course goals as business goals. Case studies and examples throughout the book will help you visualize and understand your challenges and opportunities to further business impact.

Whether instructional designer or TD leader, you will learn to:

  • Make the case for your TD function as a strategy for achieving business goals.
  • Ensure TD programs are aligned to the company's strategic objectives.
  • Design and develop effective TD programs.
  • Demonstrate to business leaders measurable added value in revenue and in employee success.


About the Author:

Kristopher J. Newbauer, EdM, MHRM, SPHR, SHRM-SCP, CPTD, CPT, is the chief people officer and head of global people and talent for Rotary International and the Rotary Foundation, the world's oldest and largest humanitarian service-club organization. Kristopher holds a bachelor of science in group social studies (secondary education) from Grand Valley State University in Allendale, Michigan; a master of education in global human resource development from the University of Illinois Urbana-Champaign; and a master of human resource management from North Park University in Chicago.

Kristopher has completed multiple certificates in human resources from Cornell University and DePaul University. He served on the faculty of the Department of Education Policy, Organization, and Leadership in the College of Education at the University of Illinois Urbana-Champaign, as well as the Department of Literacy, Leadership, and Development in the Daniel L. Goodwin College of Education at Northeastern Illinois University, in Chicago, where he taught graduate courses in measurement and evaluation and organization development for several years.

Kristopher has served on the board of directors of the International Accreditors for Continuing Education and Training (IACET), a global accrediting body for training providers, since 2009. He served as president of the IACET Board for 2013-14 and was elected chair of the IACET Board for 2022-23.

Nominated by a former Rotary employee for his contributions to leading the way to extraordinary employee experience, Kristopher was recognized by Crain's Chicago Business as a Notable Leader in HR in 2020.


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Product Details
  • ISBN-13: 9781953946577
  • Publisher: ASTD
  • Publisher Imprint: ASTD
  • Height: 152 mm
  • No of Pages: 200
  • Spine Width: 15 mm
  • Weight: 366 gr
  • ISBN-10: 1953946577
  • Publisher Date: 12 Sep 2023
  • Binding: Paperback
  • Language: English
  • Returnable: Y
  • Sub Title: Make the Case and Deliver Results
  • Width: 228 mm


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