As Cinco Forças de Porter Book by Stéphanie Michaux
Home > As Cinco Forças de Porter
As Cinco Forças de Porter

As Cinco Forças de Porter


     0     
5
4
3
2
1



International Edition


About the Book

Compreender o essencial das cinco forças de Porter em apenas 50 minutos com este livro prático e conciso. As cinco forças de Porter é um modelo que examina o poder de negociação dos clientes, o poder de negociação dos fornecedores, a ameaça de produtos substitutos, a ameaça de novos operadores e a concorrência intra-indústria, com o objectivo de permitir aos utilizadores antecipar as tendências e mudanças no ambiente competitivo que possam constituir uma ameaça ou, alternativamente, proporcionar uma nova oportunidade para a sua empresa. Este livro proporcionar-lhe-á uma introdução útil aos componentes das cinco forças de Porter e explicará como pode utilizar o modelo para identificar e avaliar os seus concorrentes a fim de desenvolver a estratégia mais eficaz e maximizar a sua vantagem competitiva. Também apresenta um estudo de caso da vida real, conselhos práticos sobre a utilização desta análise, e uma extensão do modelo através da inclusão das autoridades públicas.

Sobre as cinco forças de Porter: As cinco forças de Porter foi desenvolvido em 1979 pelo professor de Harvard Michael E. Porter, e é uma ferramenta valiosa para compreender a estrutura competitiva de uma dada indústria. Baseia-se na observação de que, dado que todas as empresas evoluem num ambiente competitivo, a diferenciação é essencial se as empresas quiserem atrair e reter clientes e evitar a perda de quota de mercado. Neste livro, descobrirá como as cinco forças de Porter podem ajudar o seu negócio, identificar as variáveis que afectam a sua indústria, e utilizar as suas descobertas para desenvolver e preservar a sua vantagem competitiva. Uma explicação clara dos benefícios e potenciais inconvenientes do método, uma discussão de um estudo de caso prático, e uma introdução a modelos relacionados dar-lhe-ão as ferramentas necessárias para adaptar a sua abordagem à sua situação.


Best Sellers



Product Details
  • ISBN-13: 9782808065788
  • Publisher: Bod Third Party Titles
  • Binding: Paperback
  • Language: Portuguese
  • Returnable: N
  • Sub Title: Compreender as forças competitivas e manter-se à frente da concorrência
  • Width: 129 mm
  • ISBN-10: 2808065787
  • Publisher Date: 20 Jan 2023
  • Height: 198 mm
  • No of Pages: 34
  • Spine Width: 2 mm
  • Weight: 91 gr


Similar Products

Add Photo
Add Photo

Customer Reviews

REVIEWS      0     
Click Here To Be The First to Review this Product
As Cinco Forças de Porter
Bod Third Party Titles -
As Cinco Forças de Porter
Writing guidlines
We want to publish your review, so please:
  • keep your review on the product. Review's that defame author's character will be rejected.
  • Keep your review focused on the product.
  • Avoid writing about customer service. contact us instead if you have issue requiring immediate attention.
  • Refrain from mentioning competitors or the specific price you paid for the product.
  • Do not include any personally identifiable information, such as full names.

As Cinco Forças de Porter

Required fields are marked with *

Review Title*
Review
    Add Photo Add up to 6 photos
    Would you recommend this product to a friend?
    Tag this Book Read more
    Does your review contain spoilers?
    What type of reader best describes you?
    I agree to the terms & conditions
    You may receive emails regarding this submission. Any emails will include the ability to opt-out of future communications.

    CUSTOMER RATINGS AND REVIEWS AND QUESTIONS AND ANSWERS TERMS OF USE

    These Terms of Use govern your conduct associated with the Customer Ratings and Reviews and/or Questions and Answers service offered by Bookswagon (the "CRR Service").


    By submitting any content to Bookswagon, you guarantee that:
    • You are the sole author and owner of the intellectual property rights in the content;
    • All "moral rights" that you may have in such content have been voluntarily waived by you;
    • All content that you post is accurate;
    • You are at least 13 years old;
    • Use of the content you supply does not violate these Terms of Use and will not cause injury to any person or entity.
    You further agree that you may not submit any content:
    • That is known by you to be false, inaccurate or misleading;
    • That infringes any third party's copyright, patent, trademark, trade secret or other proprietary rights or rights of publicity or privacy;
    • That violates any law, statute, ordinance or regulation (including, but not limited to, those governing, consumer protection, unfair competition, anti-discrimination or false advertising);
    • That is, or may reasonably be considered to be, defamatory, libelous, hateful, racially or religiously biased or offensive, unlawfully threatening or unlawfully harassing to any individual, partnership or corporation;
    • For which you were compensated or granted any consideration by any unapproved third party;
    • That includes any information that references other websites, addresses, email addresses, contact information or phone numbers;
    • That contains any computer viruses, worms or other potentially damaging computer programs or files.
    You agree to indemnify and hold Bookswagon (and its officers, directors, agents, subsidiaries, joint ventures, employees and third-party service providers, including but not limited to Bazaarvoice, Inc.), harmless from all claims, demands, and damages (actual and consequential) of every kind and nature, known and unknown including reasonable attorneys' fees, arising out of a breach of your representations and warranties set forth above, or your violation of any law or the rights of a third party.


    For any content that you submit, you grant Bookswagon a perpetual, irrevocable, royalty-free, transferable right and license to use, copy, modify, delete in its entirety, adapt, publish, translate, create derivative works from and/or sell, transfer, and/or distribute such content and/or incorporate such content into any form, medium or technology throughout the world without compensation to you. Additionally,  Bookswagon may transfer or share any personal information that you submit with its third-party service providers, including but not limited to Bazaarvoice, Inc. in accordance with  Privacy Policy


    All content that you submit may be used at Bookswagon's sole discretion. Bookswagon reserves the right to change, condense, withhold publication, remove or delete any content on Bookswagon's website that Bookswagon deems, in its sole discretion, to violate the content guidelines or any other provision of these Terms of Use.  Bookswagon does not guarantee that you will have any recourse through Bookswagon to edit or delete any content you have submitted. Ratings and written comments are generally posted within two to four business days. However, Bookswagon reserves the right to remove or to refuse to post any submission to the extent authorized by law. You acknowledge that you, not Bookswagon, are responsible for the contents of your submission. None of the content that you submit shall be subject to any obligation of confidence on the part of Bookswagon, its agents, subsidiaries, affiliates, partners or third party service providers (including but not limited to Bazaarvoice, Inc.)and their respective directors, officers and employees.

    Accept

    New Arrivals



    Inspired by your browsing history


    Your review has been submitted!

    You've already reviewed this product!