Ausländische Verkehrsbüros in Deutschland - Leistungen und Eigendarstellung im Internet
Home > Ausländische Verkehrsbüros in Deutschland - Leistungen und Eigendarstellung im Internet
Ausländische Verkehrsbüros in Deutschland - Leistungen und Eigendarstellung im Internet

Ausländische Verkehrsbüros in Deutschland - Leistungen und Eigendarstellung im Internet


     0     
5
4
3
2
1



International Edition


About the Book

Studienarbeit aus dem Jahr 2002 im Fachbereich BWL - Sonstiges, Note: 1,3, Universität Rostock (Institut für Verkehr und Logistik), Veranstaltung: Hauptseminar Tourismuswirtschaft SS 2002, Sprache: Deutsch, Abstract: "Die Deutschen sind Weltmeister im internationalen Tourismus!" "Ohne Zielländer im Ausland gibt es keinen internationalen Tourismus!" Diese zwei Grundaussagen zeigen recht deutlich, welche Potentiale Deutschland als Quellmarkt für ausländische Destinationen besitzt. Zwar sind die Nordamerikaner absolut betrachtet führend in der Rangfolge der reisefreudigen Nationen, aber in Bezug zur Gesamtbevölkerung sind die Deutschen weltweit die Nummer eins. Durch das enorme Wachstum der Anzahl der grenzüberschreitenden Reisen der Deutschen in den letzten 30 Jahren wurde dieser Teil der Urlaubsreisen für viele Leistungsträger und Vermittler der Reisebranche im In- und Ausland sehr wichtig. Ebenfalls enorme Wachstumsraten sind im Bereich der neuen Medien zu verzeichnen. Insbesondere die Verbreitung der Nutzung des Internets als Informationsmedium und zunehmend auch als elektronischer Marktplatz ist in den letzten Jahren stark angewachsen und wird allen Annahmen zufolge auch weiterhin beachtlichen Zuwachs aufweisen. Außerdem bietet das Internet in Form des World Wide Web (WWW) erstmalig Marketing-Instrumente wie Text-, Bild-, Ton- und Video-Informationen in einem medialen Umfeld. Damit ist es quasi das natürliche Medium für Tourismus-Marketing, denn dieses lebt von der visuellen Kommunikation. Das Internet ist somit auch ein wichtiger Bestandteil des Marketing-Mix geworden und ist eine perfekte Plattform für die Tourismusbranche, den Kunden in aller Welt Produktinformationen zu bieten. Dabei hat das Internet deutliche Vorteile gegenüber der klassischen Werbung, die es auszunutzen gilt. Neben der schon erwähnten Multimedialität ist das Interne global verfügbar und unterliegt keinen zeitlichen Beschränkungen, während die verbreiteten Informationen auch ständig ak


Best Sellers



Product Details
  • ISBN-13: 9783638639484
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Height: 210 mm
  • No of Pages: 46
  • Series Title: German
  • Weight: 122 gr
  • ISBN-10: 3638639487
  • Publisher Date: 25 Jun 2007
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 3 mm
  • Width: 148 mm


Similar Products

Add Photo
Add Photo

Customer Reviews

REVIEWS      0     
Click Here To Be The First to Review this Product
Ausländische Verkehrsbüros in Deutschland - Leistungen und Eigendarstellung im Internet
Grin Verlag -
Ausländische Verkehrsbüros in Deutschland - Leistungen und Eigendarstellung im Internet
Writing guidlines
We want to publish your review, so please:
  • keep your review on the product. Review's that defame author's character will be rejected.
  • Keep your review focused on the product.
  • Avoid writing about customer service. contact us instead if you have issue requiring immediate attention.
  • Refrain from mentioning competitors or the specific price you paid for the product.
  • Do not include any personally identifiable information, such as full names.

Ausländische Verkehrsbüros in Deutschland - Leistungen und Eigendarstellung im Internet

Required fields are marked with *

Review Title*
Review
    Add Photo Add up to 6 photos
    Would you recommend this product to a friend?
    Tag this Book Read more
    Does your review contain spoilers?
    What type of reader best describes you?
    I agree to the terms & conditions
    You may receive emails regarding this submission. Any emails will include the ability to opt-out of future communications.

    CUSTOMER RATINGS AND REVIEWS AND QUESTIONS AND ANSWERS TERMS OF USE

    These Terms of Use govern your conduct associated with the Customer Ratings and Reviews and/or Questions and Answers service offered by Bookswagon (the "CRR Service").


    By submitting any content to Bookswagon, you guarantee that:
    • You are the sole author and owner of the intellectual property rights in the content;
    • All "moral rights" that you may have in such content have been voluntarily waived by you;
    • All content that you post is accurate;
    • You are at least 13 years old;
    • Use of the content you supply does not violate these Terms of Use and will not cause injury to any person or entity.
    You further agree that you may not submit any content:
    • That is known by you to be false, inaccurate or misleading;
    • That infringes any third party's copyright, patent, trademark, trade secret or other proprietary rights or rights of publicity or privacy;
    • That violates any law, statute, ordinance or regulation (including, but not limited to, those governing, consumer protection, unfair competition, anti-discrimination or false advertising);
    • That is, or may reasonably be considered to be, defamatory, libelous, hateful, racially or religiously biased or offensive, unlawfully threatening or unlawfully harassing to any individual, partnership or corporation;
    • For which you were compensated or granted any consideration by any unapproved third party;
    • That includes any information that references other websites, addresses, email addresses, contact information or phone numbers;
    • That contains any computer viruses, worms or other potentially damaging computer programs or files.
    You agree to indemnify and hold Bookswagon (and its officers, directors, agents, subsidiaries, joint ventures, employees and third-party service providers, including but not limited to Bazaarvoice, Inc.), harmless from all claims, demands, and damages (actual and consequential) of every kind and nature, known and unknown including reasonable attorneys' fees, arising out of a breach of your representations and warranties set forth above, or your violation of any law or the rights of a third party.


    For any content that you submit, you grant Bookswagon a perpetual, irrevocable, royalty-free, transferable right and license to use, copy, modify, delete in its entirety, adapt, publish, translate, create derivative works from and/or sell, transfer, and/or distribute such content and/or incorporate such content into any form, medium or technology throughout the world without compensation to you. Additionally,  Bookswagon may transfer or share any personal information that you submit with its third-party service providers, including but not limited to Bazaarvoice, Inc. in accordance with  Privacy Policy


    All content that you submit may be used at Bookswagon's sole discretion. Bookswagon reserves the right to change, condense, withhold publication, remove or delete any content on Bookswagon's website that Bookswagon deems, in its sole discretion, to violate the content guidelines or any other provision of these Terms of Use.  Bookswagon does not guarantee that you will have any recourse through Bookswagon to edit or delete any content you have submitted. Ratings and written comments are generally posted within two to four business days. However, Bookswagon reserves the right to remove or to refuse to post any submission to the extent authorized by law. You acknowledge that you, not Bookswagon, are responsible for the contents of your submission. None of the content that you submit shall be subject to any obligation of confidence on the part of Bookswagon, its agents, subsidiaries, affiliates, partners or third party service providers (including but not limited to Bazaarvoice, Inc.)and their respective directors, officers and employees.

    Accept

    New Arrivals



    Inspired by your browsing history


    Your review has been submitted!

    You've already reviewed this product!