Better Influence by Daniel Frings Phd - Bookswagon
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Better Influence

Better Influence


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About the Book


Be more influential - starting today.

We all want to be more effective at influencing others. Drawing on both classic and contemporary accounts of social influence and persuasion, this handy volume outlines 10 key concepts that will help improve you own influence attempts and resist those made by others. Each concept is concisely presented in 600 words or less, making it perfect to dip into. Every section also outlines improvements you can implement easily into your day-to-day life.


Concepts covered include:

* How different thinking styles influence the way we process arguments,
* How to pitch the right arguments to the right people,
* Using the power of giving meaning to behaviour to maximise responses,
* Understanding and using the power of social proof effectively,
* Understanding the role and use of nudges,

and many more!


About the Author: Daniel Frings holds a PhD in Psychology and is an Associate Professor in the discipline. He has published research extensively in various fields including decision making, performance, health and social influence. Daniel also curates www.PsychologyItBetter.com, a blog which aims to show how psychology can improve our everyday lives in ways both large and small.


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Product Details
  • ISBN-13: 9781535544986
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Height: 203 mm
  • No of Pages: 38
  • Series Title: Psychologyitbetter.com Pocketbook
  • Weight: 95 gr
  • ISBN-10: 1535544988
  • Publisher Date: 30 Jul 2016
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 2 mm
  • Width: 127 mm


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