Business Beyond Design by Gianluca Cinquepalmi- Bookswagon UAE
Home > Business & Economics > Business & management > Sales & marketing > Market research > Business Beyond Design
Business Beyond Design

Business Beyond Design


     0     
5
4
3
2
1



International Edition


About the Book

"This book is a thoughtful and practical guide on how to design for experience. A must-read for anyone curious about how to create something that truly delights!"Liam Gilligan - Head of eXellerator Lab at Standard Chartered Bank"Gianluca's book inspires the readers with his Business Design framework that places design and business on equal footing. In the complicated world, we live today where business searches for purpose, consumers yearn for experience, and creators strive for excellence, this is an essential read."Michael Tam - Chief Creative Catalyst at IBM iX"Thoughtful and necessary, Business Beyond Design is an inspiring book for all of those looking for new approaches on the realm of Business and Design. It's cleverly written and introduces a fresh model to help evaluate and measure relevant brands and business."Carla Almeida - Design Director at Prophet"Inspiring yet practical; a holistic framework that gives you insights of how to design and build a sustainable brand, product or life."Klas Hesselman - Innovation & Design at Visa About the Book: Business Beyond Design was born from the desire to share a different point of view, to illustrate a road map and to trigger the thinking process towards the creation of valuable, sustainable and innovative design businesses. Good design might boost sales, but Business Design builds culture, and that is what Business Beyond Design is about: creating, preserving, and innovating businesses through design. Historically a business is IMPLEMENTED not really DESIGNED. The main difference from something that is implemented vs. something that is designed is the outcome. When something is implemented the outcome is known. When something is designed the outcome is unknown, and the design process leads you to the solution. In the modern world, most of the outcomes are unknown, so the logical way (would dare to say the only way) is to design our way towards that unknown. "Business Is implemented; Design is Discovered"This book records the journey of how the author researched and developed a new Business Design framework. Covering topics like- Distinguish between image and identity, The Beauty of Sustainable Failure, The Dark Side of Design, this book will act as an invaluable resource for designers, creatives and entrepreneurs alike. With practical tools and a hands-on approach, the author offers a fresh new look at how to Think Strategically, Foster Creativity and Transform Businesses.


Best Sellers



Product Details
  • ISBN-13: 9789881285003
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 9 mm
  • Width: 127 mm
  • ISBN-10: 9881285003
  • Height: 203 mm
  • No of Pages: 158
  • Series Title: Timeless
  • Weight: 213 gr


Similar Products

Add Photo
Add Photo

Customer Reviews

REVIEWS      0     
Click Here To Be The First to Review this Product
Business Beyond Design
-
Business Beyond Design
Writing guidlines
We want to publish your review, so please:
  • keep your review on the product. Review's that defame author's character will be rejected.
  • Keep your review focused on the product.
  • Avoid writing about customer service. contact us instead if you have issue requiring immediate attention.
  • Refrain from mentioning competitors or the specific price you paid for the product.
  • Do not include any personally identifiable information, such as full names.

Business Beyond Design

Required fields are marked with *

Review Title*
Review
    Add Photo Add up to 6 photos
    Would you recommend this product to a friend?
    Tag this Book Read more
    Does your review contain spoilers?
    What type of reader best describes you?
    I agree to the terms & conditions
    You may receive emails regarding this submission. Any emails will include the ability to opt-out of future communications.

    CUSTOMER RATINGS AND REVIEWS AND QUESTIONS AND ANSWERS TERMS OF USE

    These Terms of Use govern your conduct associated with the Customer Ratings and Reviews and/or Questions and Answers service offered by Bookswagon (the "CRR Service").


    By submitting any content to Bookswagon, you guarantee that:
    • You are the sole author and owner of the intellectual property rights in the content;
    • All "moral rights" that you may have in such content have been voluntarily waived by you;
    • All content that you post is accurate;
    • You are at least 13 years old;
    • Use of the content you supply does not violate these Terms of Use and will not cause injury to any person or entity.
    You further agree that you may not submit any content:
    • That is known by you to be false, inaccurate or misleading;
    • That infringes any third party's copyright, patent, trademark, trade secret or other proprietary rights or rights of publicity or privacy;
    • That violates any law, statute, ordinance or regulation (including, but not limited to, those governing, consumer protection, unfair competition, anti-discrimination or false advertising);
    • That is, or may reasonably be considered to be, defamatory, libelous, hateful, racially or religiously biased or offensive, unlawfully threatening or unlawfully harassing to any individual, partnership or corporation;
    • For which you were compensated or granted any consideration by any unapproved third party;
    • That includes any information that references other websites, addresses, email addresses, contact information or phone numbers;
    • That contains any computer viruses, worms or other potentially damaging computer programs or files.
    You agree to indemnify and hold Bookswagon (and its officers, directors, agents, subsidiaries, joint ventures, employees and third-party service providers, including but not limited to Bazaarvoice, Inc.), harmless from all claims, demands, and damages (actual and consequential) of every kind and nature, known and unknown including reasonable attorneys' fees, arising out of a breach of your representations and warranties set forth above, or your violation of any law or the rights of a third party.


    For any content that you submit, you grant Bookswagon a perpetual, irrevocable, royalty-free, transferable right and license to use, copy, modify, delete in its entirety, adapt, publish, translate, create derivative works from and/or sell, transfer, and/or distribute such content and/or incorporate such content into any form, medium or technology throughout the world without compensation to you. Additionally,  Bookswagon may transfer or share any personal information that you submit with its third-party service providers, including but not limited to Bazaarvoice, Inc. in accordance with  Privacy Policy


    All content that you submit may be used at Bookswagon's sole discretion. Bookswagon reserves the right to change, condense, withhold publication, remove or delete any content on Bookswagon's website that Bookswagon deems, in its sole discretion, to violate the content guidelines or any other provision of these Terms of Use.  Bookswagon does not guarantee that you will have any recourse through Bookswagon to edit or delete any content you have submitted. Ratings and written comments are generally posted within two to four business days. However, Bookswagon reserves the right to remove or to refuse to post any submission to the extent authorized by law. You acknowledge that you, not Bookswagon, are responsible for the contents of your submission. None of the content that you submit shall be subject to any obligation of confidence on the part of Bookswagon, its agents, subsidiaries, affiliates, partners or third party service providers (including but not limited to Bazaarvoice, Inc.)and their respective directors, officers and employees.

    Accept

    New Arrivals



    Inspired by your browsing history


    Your review has been submitted!

    You've already reviewed this product!