BUSINESS PLANNING AND FINANCING with the WHATIF System
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BUSINESS PLANNING AND FINANCING with the WHATIF System

BUSINESS PLANNING AND FINANCING with the WHATIF System


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About the Book

Hugo Daems - Business Planning and Financing with the WHATIF System This book explains how and why planning is conceived and implemented. The steps lead to convincing prospective owners that investments will be recovered profitably, and when correctly implemented to convince lenders that loans will be repaid. It examines the basic nuts-&-bolts for putting a business plan together & lists components to consider in assembling them into a solid plan. It explains the most common methods of measuring profitability and points out uses & misuses of each profitability measure. The WHATIF System is a software program with 3 main functions: SIMULATE, AUTOMATE, and GRAPH. The WHATIF System allows you to create a financial profile of your proposed project, also known as your Base Case. The SIMULATE function analyzes your Base Case and calculates the projects' profitability measures ROI, ROE, Payback, and Minimum Loan Term, along with standard financial reports for the project. The AUTOMATE function performs WHATIF changes to your Base Case by modifying your financial assumptions up and down by percentages. The default percentage changes are from 70 percent of your Base Case values up to 130 percent. The AUTOMATE function runs the SIMULATE function for each of the percentage changes. All of the resulting profitability metrics results are saved in Sensitivity Results reports that can be printed or Graphed. The GRAPH function generates a 1-page graph of the profitability metrics in your Sensitivity Results reports. The graph allows you to easily see the profitability results of a wide variety of one or more simultaneous changes in your Base Case. You can select from 1 to 18 SENSITIVITY REPORTS and GRAPH the results of all of the chosen ones on a single page.
About the Author: Hugo Daems studied Law, Politics and Business Administration in European Colleges and Universities. He attended also the University of California in Berkeley and earned his MBA degree in International Business and Finance. After graduating he found employment with the international finance divisions of several major companies and held positions as controller and lead project planner. He has more than 40 years' experience in this field. In 1980 he founded H.E.A.D. CONSULTING, Inc. a Management Consulting company. He developed the "WHATIF? System", a business management program for sensitivity analysis. He invented and created the "Strategic Planning Graph" for project optimization studies. His recognized authority gave his company the opportunity to fulfill many important assignments for projects in all Continents. Joe Brisbin studied Computer Science in California Colleges and Universities. He attended California Polytechnic State University in San Luis Obispo and earned his BS degree in Computer Science with a minor in Business. He is fluent in multiple programming languages. His university senior project was the design and programming of the automatic sensitivity program for the "WHATIF? System". After graduation, he wrote the computer program to create the "Strategic Planning Graph" for the "WHATIF? System". His professional areas of experience include full life cycle development and management of software, hardware, and systems engineering. He has more than 40 years' experience in programming systems from mainframes to personal computers.


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Product Details
  • ISBN-13: 9781542714419
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Height: 229 mm
  • No of Pages: 230
  • Series Title: English
  • Sub Title: A book for Project Managers, Accountants, and Business Students
  • Width: 152 mm
  • ISBN-10: 1542714419
  • Publisher Date: 22 Feb 2017
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 15 mm
  • Weight: 480 gr

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