Change 2.0 Book by Joachim Klewes - Bookswagon UAE
Change 2.0

Change 2.0


     0     
5
4
3
2
1



International Edition


About the Book

Foreword: It's all about the people, Acknowledgements - Part I: Incite - It may come as a surprise: Successful change, management is mainly a matter of letting it happen by Paul J. Kohtes - Accept change as a constant state - Dismantle obstacles - Get the current flowing again - Find your identity and change it constantly - Less method, more personality - Outlook.- The human factor in change processes: Success factors from a sociopsychological point of view by Marit Gerkhardt, Dieter Frey and Peter Fischer - Implementation strategies: Top-down or bottom-up? - Attitude patterns of the affected staff Causes and forms of resistance - Twelve success factors in change processes - Conclusion. - Accelerated change dynamics within the healthcare industry: Just a trend, or is there more to it? by Markus Pickel - High level of change dynamics within the healthcare industry - Why are change programmes more in demand today than ever before? - Portfolio - Process - People: The trinity of speed in change - A digression concerning the real power of corporate culture - Corporate communications as the mediator of change - Change communication as a key success factor for change - Structural prerequisites for change communication - Summary: Speed as a basis for change.- The power of ideas - Reputation management and successful change by Robert Wreschniok - Reputation, an acquirable good - Reputation management in change processes: Laws and regulations - An example from the financial sector - Conclusion. - Change management in alliances by Theresia Theurl and Eric Meyer - Building and managing alliances - The benchmark case: Continuous change - Change management in alliances - Considering the specifics - How to overcome the communication problem - How to overcome the competence problem - The role of contracts - Conclusion. - Part II: Insight - Winning people's hearts and minds by Katrin Schwabe - The power of dialogue - Tools for successful dialogue - Cascading waves- 'Time to people' - Town hall meetings - Keeping stakeholders in the loop - CEO breakfast - Forming an alliance - Ambassador platforms - Supporting special agents - Kick-off events - Enabling many-to-many conversations - Business simulations - Practice 'how to fly' before taking-off - Engagement throughout - Impact of change communication - Start talking.- Use of multipliers in change communication: How credible personal communication can make change effective by Eike Wagner - What is the multiplier approach and what is it not? - Where does it apply in practice? - What is the role of multipliers? - How much time do multipliers need? - How to choose multipliers? - How to prepare multipliers? - How to integrate multipliers into communication activities? - How to measure the success of the multiplier approach? - Benefits - Lessons learned. - Why engagement matters - From command and control to collective learning via social software by Sabine Stecher - Engagement in change processes - Engagement - Ideology or a measurable strategy for success? - Level of engagement - Engagement and communication - Social software as an engagement tool in change processes - Social software as a work platform - Paradigm shift in corporate communication - 2.0 = Too much effort and 0 results? - Social software in change communication - Chances and risks of social software in change communication - Cultural bridges - Conclusion. - The importance and use of analyses in change management by Rainer Lang and Julia Zangls - Change controlling - Demands on the execution of change controlling - Staff and change controlling - Areas of application for change controlling - Evaluation at staff level - Quantitative and qualitative methods - Feedback systems - The ratio-oriented approach: The Change Scorecard - Improving the prospects of success in change - 'Change Explorer' - Outlook . - Part III: Inside - The quiet transformation of an ugly duckling:
About the Author:

Joachim Klewes is Senior Partner of Pleon and an associate professor at the Heinrich Heine University Duesseldorf. His over 25 years of expertise include major assignments in the fields of organisational consulting, corporate change and crisis management, as well as corporate communications. He is a founding partner of the opinion research institute com.X and a frequent writer, publisher and speaker.

Ralf Langen is Managing Partner of Pleon Germany and European Head of Pleon's Change & Transformation Practice. He has been a communications management professional for more than 15 years both on the industry side and as a consultant. He specialises in change management, and crisis and issues management. He is also the founder and chairman of the European Centre for Reputation Studies (ECRS).

Pleon is Europe's leading communications consultancy, creating and implementing strategies for private and public sector organisations around the world. The agency has 33 branded offices with more than 1,000 employees in 16 European countries and associate agencies in ten countries across Europe, the Middle East and Africa. Pleon was recently named "European Consultancy of the Year" by the Holmes Report and "Best Public Relations Agency" in The 2008 International Business Awards.


Best Sellers



Product Details
  • ISBN-13: 9783642096235
  • Publisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
  • Binding: Paperback
  • Height: 234 mm
  • No of Pages: 188
  • Series Title: English
  • Sub Title: Beyond Organisational Transformation
  • Width: 156 mm
  • ISBN-10: 3642096239
  • Publisher Date: 19 Oct 2010
  • Edition: Softcover reprint of hardcover 1st ed. 2008
  • Language: English
  • Returnable: N
  • Spine Width: 11 mm
  • Weight: 344 gr


Add Photo
Add Photo

Customer Reviews

REVIEWS      0     
Click Here To Be The First to Review this Product
Change 2.0
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG -
Change 2.0
Writing guidlines
We want to publish your review, so please:
  • keep your review on the product. Review's that defame author's character will be rejected.
  • Keep your review focused on the product.
  • Avoid writing about customer service. contact us instead if you have issue requiring immediate attention.
  • Refrain from mentioning competitors or the specific price you paid for the product.
  • Do not include any personally identifiable information, such as full names.

Change 2.0

Required fields are marked with *

Review Title*
Review
    Add Photo Add up to 6 photos
    Would you recommend this product to a friend?
    Tag this Book Read more
    Does your review contain spoilers?
    What type of reader best describes you?
    I agree to the terms & conditions
    You may receive emails regarding this submission. Any emails will include the ability to opt-out of future communications.

    CUSTOMER RATINGS AND REVIEWS AND QUESTIONS AND ANSWERS TERMS OF USE

    These Terms of Use govern your conduct associated with the Customer Ratings and Reviews and/or Questions and Answers service offered by Bookswagon (the "CRR Service").


    By submitting any content to Bookswagon, you guarantee that:
    • You are the sole author and owner of the intellectual property rights in the content;
    • All "moral rights" that you may have in such content have been voluntarily waived by you;
    • All content that you post is accurate;
    • You are at least 13 years old;
    • Use of the content you supply does not violate these Terms of Use and will not cause injury to any person or entity.
    You further agree that you may not submit any content:
    • That is known by you to be false, inaccurate or misleading;
    • That infringes any third party's copyright, patent, trademark, trade secret or other proprietary rights or rights of publicity or privacy;
    • That violates any law, statute, ordinance or regulation (including, but not limited to, those governing, consumer protection, unfair competition, anti-discrimination or false advertising);
    • That is, or may reasonably be considered to be, defamatory, libelous, hateful, racially or religiously biased or offensive, unlawfully threatening or unlawfully harassing to any individual, partnership or corporation;
    • For which you were compensated or granted any consideration by any unapproved third party;
    • That includes any information that references other websites, addresses, email addresses, contact information or phone numbers;
    • That contains any computer viruses, worms or other potentially damaging computer programs or files.
    You agree to indemnify and hold Bookswagon (and its officers, directors, agents, subsidiaries, joint ventures, employees and third-party service providers, including but not limited to Bazaarvoice, Inc.), harmless from all claims, demands, and damages (actual and consequential) of every kind and nature, known and unknown including reasonable attorneys' fees, arising out of a breach of your representations and warranties set forth above, or your violation of any law or the rights of a third party.


    For any content that you submit, you grant Bookswagon a perpetual, irrevocable, royalty-free, transferable right and license to use, copy, modify, delete in its entirety, adapt, publish, translate, create derivative works from and/or sell, transfer, and/or distribute such content and/or incorporate such content into any form, medium or technology throughout the world without compensation to you. Additionally,  Bookswagon may transfer or share any personal information that you submit with its third-party service providers, including but not limited to Bazaarvoice, Inc. in accordance with  Privacy Policy


    All content that you submit may be used at Bookswagon's sole discretion. Bookswagon reserves the right to change, condense, withhold publication, remove or delete any content on Bookswagon's website that Bookswagon deems, in its sole discretion, to violate the content guidelines or any other provision of these Terms of Use.  Bookswagon does not guarantee that you will have any recourse through Bookswagon to edit or delete any content you have submitted. Ratings and written comments are generally posted within two to four business days. However, Bookswagon reserves the right to remove or to refuse to post any submission to the extent authorized by law. You acknowledge that you, not Bookswagon, are responsible for the contents of your submission. None of the content that you submit shall be subject to any obligation of confidence on the part of Bookswagon, its agents, subsidiaries, affiliates, partners or third party service providers (including but not limited to Bazaarvoice, Inc.)and their respective directors, officers and employees.

    Accept

    New Arrivals



    Inspired by your browsing history


    Your review has been submitted!

    You've already reviewed this product!