Cluster-Konzept nach Michael Eugene Porter und neuere Ansätze
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Cluster-Konzept nach Michael Eugene Porter und neuere Ansätze

Cluster-Konzept nach Michael Eugene Porter und neuere Ansätze


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About the Book

Studienarbeit aus dem Jahr 2011 im Fachbereich Geowissenschaften / Geographie - Wirtschaftsgeographie, Note: 1,3, Westfälische Wilhelms-Universität Münster (Institut für Geographie), Veranstaltung: Humangeographie: Wirtschaftsgeographie, Sprache: Deutsch, Abstract: Es besteht die Tendenz, den Standort zu Zeiten der Globalisierung als immer unwichtiger werdenden Faktor zu sehen. Unternehmen können von überall Kapital, Waren und Technologien beziehen und ihre Produktionen an jenem Standort platzieren, der ihnen den höchsten Kostenvorteil bietet. Doch dies entspricht nicht der Realität. Erfolgreiche und wettbewerbsfähige Unternehmen sind alles andere als weit verbreitet. Ebenso wenig ist ihr Standort von geringer Bedeutung. Einige Regionen beherbergen weitaus mehr wettbewerbsfähige Unternehmen als andere; dieser Unterschied ist auch bei Regionen zu sehen, die nah beieinanderliegen. Seit einiger Zeit findet ein Begriff, der dieses Phänomen zu erklären versucht, immer mehr Beachtung. Sogenannte Cluster, wörtlich übersetzt "Traube" oder "Haufen", scheinen in den Blickpunkt vieler Wirtschaftsmagazine und wirtschaftsgeographischer Autoren gerückt zu sein. Das Schlagwort "industry cluster" konnte seit 1990 immer öfter in Zeitungsartikeln entdeckt werden. Laut einer Suche von Claas van der Linde in mehreren Fachdatenbanken stieg die Zahl der Artikel über das Phänomen der Cluster von vier Artikeln im Jahre 1990 auf 105 im Jahre 1996 und schließlich auf über 400 Artikel im Jahre 2011. Auch Michael Eugene Porter, Professor für Wirtschaftswissenschaften an der Harvard Business School, beschäftigte sich mit der Clustertheorie und veröffentlichte in diesem Zusammenhang sein Diamanten-Modell. In seinem Werk "Nationale Wettbewerbsvorteile" (PORTER 1991) stellt er eine Theorie auf, die die höhere Wettbewerbsfähigkeit verschiedener Unternehmen und die Entstehung von Clustern mit Hilfe des Porter'schen Diamanten zu erklären versucht. Aufbauend auf seinen ersten Veröffentlichungen sc


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Product Details
  • ISBN-13: 9783668254213
  • Publisher: Grin Verlag
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 2 mm
  • Width: 148 mm
  • ISBN-10: 3668254214
  • Publisher Date: 12 Jul 2016
  • Height: 210 mm
  • No of Pages: 26
  • Series Title: German
  • Weight: 95 gr


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