Features
- With its fresh thinking approach and updated with the latest business messages and new examples, Funky Business will ensure that you are always on the right side of change.
- This new edition will rewrite the future for organisations and leaders.
About the Authors
Funkster 1: Kjell Nordström Kjell is based at the Institute of International Business at the Stockholm School of Economics. He received his PhD before helping to found the prestigious Advanced Management Program, which attracts the elite of Scandinavian business leaders. His research has focused on internationalization, and, his ideas work; he makes things happen. He is also on the board of directors of Stokke Fabrikker, Swedish Internet company Spary Ventures and US digital change agent Razorfish. His advice has been key to many other organizations across the globe.
Funkster 2: Jonas RidderstrSle Based at the Center for Advanced Studies in Leadership at the Stockholm School of Economics, Jonas is at the forefront of the new generation of European-based business gurus. He has an MBA, a doctorate and a book on global innovation under his belt. He has run the Advanced Management Program and has been lecturer, adviser and consultant to many international companies - enabling them to look to the future creatively and develop dynamic strategies and solutions. In his spare time (yes really) he is an art collector and backs one of Sweden's funkiest galleries.
Features
- Shyam Pather is the Technical Lead for the SQL Notification Services Team and has presented various aspects of SQL-NS at conferences across the country
- A complete resource that really teaches SQL-NS application development and the underlying architectural concepts
- Based on three years of experience teaching SQL-NS to new customers
Features
· The Truth About Series helps you gain an advantage in the areas of your life that really matter to you. Each book contains approximately 50 Truths and every Truth is a tool to make you more successful
· There are many books on the hot topic of innovation but none are focused, practical and fun. There is a real need for a definitive guide, based on real research that isn't too long and academic for the busy, real-world audience of managers and professionals.
· Includes invaluable lessons from over 100 interviews with leading innovators.
· The author works with very large organisations (Microsoft, Toyota, etc) and so has gained a huge network of potential readers.
Features
- Focussed on market needs - evidence-based and developed entirely from customer information.
- USP - 15 most common mistakes.
- Sales channel through author's own company and publicity.
- Added value - templated and website material.
Features
A leadership book with a difference, Living Leadership delivers an insightful and practical lesson in how real leaders behave, day by day.
· Quality executive-level treatment of an in-demand subject. Leadership development is what companies are spending money on.
· Both practical and profound – enough "how-to" to gain continuing sales and enough powerful insights to win publicity.
· Based on unique and robust research – featured in Economist and Financial Times.
· The perfect antidote to the masses of heroic leadership biographies about the cult of charismatic, transformational leaders.
· Leadership is rarely taught well (or at all) at business school. Yet the challenge of leadership has never appeared so individually demanding, or so publicly crucial to the success of an enterprise.
Features
- Everybody likes to feel they are getting ‘special’ advice tailored for their specific personality ‘type’. The popularity of horoscopes reflects this.
- Personality profiling in still very much in vogue in the business world.
- Solid research base – the book is based on a profiling model.
- Now Discover Your Strengths is high up in the business chart.
- Author success: Confidence 9780273715139 is ranked 14th in the Popular Psychology market and has sold over 18,000 copies since it's publication in July 2008 (TCM Full Year 2008).
- Benchmarks: Now, Discover Your Strengths 9781416502654 is ranked 16th in the Popular Psychology market, 17,280 copies sold (TCM Full Year 2008).
Features
- Illustrated with case studies detailing entrepreneurs who have transformed their businesses with social media marketing, this inspiring and informative new book shows readers what works, why it works, and how to use it to promote their own business.
- Step-by-step guidance through the various tools available and will also help readers decide what would work best for them
- Extensive glossary that cuts through the jargon.
- Advice on how to get someone else to help, if readers recognise that their business stands a lot to gain from online marketing but their not quite ready to take the plunge themselves.
- Covers all the major online tools available and for each one gives a case study showing how it has been used by small businesses, explaining what it is, why it works, how to use it and how to measure the results.
Features
- Brilliant outcomes
- Gain a comprehensive, jargon-free overview of online marketing
- Understand how to tell an online fad from a genuine opportunity
- Know which methods yield the best rewards and how to use them
Features
- Provides senior managers and executives with the powerful, coherent, practical and accessible guidance they need to drive value-adding change in their business.
- Encompasses what that level of management need to know, with sufficient theory, but primarily concrete guidance on achieving change.
- Powerful, practical advice to help executives make essential business decisions.
- A concise and focused overview to give executives the crucial information they need
- Special design to help busy business leaders get the knowledge they need, fast.
Features
- Provides tried and test tools, processes and techniques that are grounded in the reality of everyday business life. It offers a simple approach to strategic communication that will help readers develop a practical framework for thinking about management communications, with questions to ask, examples and things to think about.
- Structured in the series format of the Financial Times Briefing series, which will become the standard reference source for the business leader, concise, pithy and to the point, the FT Briefings series offers busy decision makers the answers to business critical issues in less than 200 pages.
- Provides senior managers and executives with the powerful, practical and accessible guidance they need to transform the effectiveness of communication within their business.
Features
- Powerful, practical advice to help executives make essential business decisions.
- A concise and focused overview to give executives the crucial information they need.
- Special design to help busy business leaders get the knowledge they need, fast.
- For the non-financial executive in a key functional or general management position it’s important to understand the critical financial issues that affect their business unit.
Table of Contents:
PART ONE In brief
- The executive précis
- What is it and what do I need to know?
- Why do it? The risks and rewards
- Who’s doing it and who has done it?
PART TWO In practice
- How to do it – the critical finance issues
- How to measure the critical finance issues
- How to manage the critical finance issues
- How to justify addressing the critical finance issues – the business case
- How to talk about the critical finance issues
PART THREE Intervention
- Executive intervention
PART FOUR In depth
- Additional resources
