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¡Cállate Y Escucha!

¡Cállate Y Escucha!


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International Edition


About the Book

Para los empresarios listos para alcanzar el siguiente nivel de éxito, el propietario de una pequeña empresa convertido en multimillonario, Tilman Fertitta, comparte los principios de sentido común que han llevado a su imperio mundial de la hospitalidad a la cima.

Cuando los empresarios aparecen en Billion Dollar Buyer, los mayores obstáculos que a menudo enfrentan son los que no sospechan: no conocer sus números, no conocer sus fortalezas y debilidades, o no estar dispuestos a hacer un esfuerzo adicional con sus clientes. Fertitta lo ha visto todo. Él sabe que aquello a lo que no le prestas atención puede hundir tu negocio o convertirse en lo que te lanza a la cima. Como dice Fertitta: "Puedes pensar que sabes lo que estás haciendo, pero te mostraré lo que no sabes".

Fertitta comparte "tilmanismos" directos en torno a seis elementos de acción clave que cualquier emprendedor puede adoptar hoy:

  • Ser el toro
  • Sin clientes de repuesto
  • Cambiar, cambiar, cambiar
  • Conozca sus números
  • Siga la regla 95/5
  • Saca el No de tu vocabulario

Shut up and Listen!

For entrepreneurs ready to reach the next level of success, small business owner turned multibillionaire Tilman Fertitta shares the commonsense principles that have rocketed his worldwide hospitality empire to the top.

When entrepreneurs appear on Billion Dollar Buyer, the biggest obstacles they often face are ones they don't suspect: not knowing your numbers, not knowing your strengths and weaknesses, or not being willing to go that extra mile with your customers. Fertitta has seen it all. He knows that what you aren't paying attention to can either sink your business or become the very things that launch you to the top. As Fertitta says: "You might think you know what you're doing, but I'm going to show you what you don't know."

Fertitta shares straight-talk "Tilmanisms" around six key action items that any entrepreneur can adopt today:

  • Be the Bull
  • No Spare Customers
  • Change, Change, Change
  • Know Your Numbers
  • Follow the 95/5 Rule
  • Take No Out of Your Vocabulary


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Product Details
  • ISBN-13: 9781400343324
  • Publisher: Harperenfoque
  • Binding: Paperback
  • Language: Spanish
  • Returnable: Y
  • Sub Title: Duras Verdades Para Triunfar En Los Negocios
  • Width: 157 mm
  • ISBN-10: 1400343321
  • Publisher Date: 10 Oct 2023
  • Height: 221 mm
  • No of Pages: 192
  • Spine Width: 20 mm
  • Weight: 344 gr


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