Cómo innovar en las pymes
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Cómo innovar en las pymes

Cómo innovar en las pymes


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International Edition


About the Book

¿Cómo puedo mejorar mi empresa? ¿Por dónde empiezo? ¿Tendré éxito con mi modelo de negocio? ¿Por qué no logro terminar los proyectos? ¿Podría mi empresa ser innovadora? En muchas pymes sus responsables se hacen a diario estas preguntas.

Seguro que tú también quieres lo mejor para tu empresa, pero te enfrentas a limitaciones que no están relacionadas con su tamaño. Quizá no sigues los procesos adecuados o el día a día te impide ir más allá.

Este manual te mostrará cómo utilizar una herramienta con la que podrás alcanzar un nivel óptimo de preparación para tu empresa: la INNOVACIÓN. Este libro te ofrece procedimientos fácilmente aplicables que te permitirán descubrir, paso a paso, las oportunidades de mejora, cómo generar y evaluar ideas innovadoras y, finalmente, el modo de ponerlas en marcha.

El autor aborda de manera didáctica propuestas y soluciones prácticas para mejorar áreas como la planificación estratégica, los procesos del negocio, la comunicación, la tecnología, la planificación de operaciones, el horizonte del negocio o las herramientas de gestión, entre otras. Áreas donde la innovación es la clave para generar valor y hacer de tu empresa una organización eficiente, versátil y rentable.


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Product Details
  • ISBN-13: 9788415340546
  • Publisher: Marge Books
  • Binding: Paperback
  • Language: Spanish
  • Returnable: Y
  • Weight: 340 gr
  • ISBN-10: 8415340540
  • Publisher Date: 18 Jan 2024
  • Height: 210 mm
  • No of Pages: 236
  • Spine Width: 13 mm
  • Width: 150 mm


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