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Design a better business: Neue Werkzeuge, Fahigkeiten und Mindsets fur Strategie und Innovation

Design a better business: Neue Werkzeuge, Fahigkeiten und Mindsets fur Strategie und Innovation


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About the Book

Eine außergewohnliche Reise in die Welt von Innovation und Strategie – ein außergewohnliches Buch. Personliche Geschichten und Erfahrungen von 30 Designern und Autoritaten ihres Gebiets - 8 Kapitel - 48 Case Studies - 20 Werkzeuge - 24 Downloads - 7 Kernfahigkeiten - 30 Designer - 36 Hacks - >150 Illustrationen Die Welt um uns ist voller Unsicherheit. Aber innerhalb dieser Unsicherheit existieren unglaublich viele Moglichkeiten, neue Geschaftsmodelle zu entwickeln. Diese Moglichkeiten kannst du entdecken. Du musst dafur nur lernen, wie du darauf schaust. Ob du eine Fuhrungskraft bist, ein angehender Grunder, Innovator, Investor, Change Agent oder Student: Design a Better Business macht dich mit neuen Werkzeugen, Fahigkeiten und Mindsets bekannt, um Ambiguitat zu meistern und Werte aus der Unsicherheit der Business-Welt heraus zu entwickeln. Es ist eine Design-Reise, wie du sie vielleicht noch nicht erlebt hast: Schritt fur Schritt vom ersten Funken einer Idee bis hin zur Skalierung deines Geschafts. Dieses Buch stellt dir 20 strategische Werkzeuge vor, macht dich mit sieben zentralen Fahigkeiten und viele Fallstudien (ING Bank, Audi, Autodesk, Toyota Financial Services) sowie den Ideen von 29 Visionaren vertraut: Steve Blank spricht uber Innovation, Alex Osterwalder uber Business Modelling oder Nancy Duarte uber Storytelling. Es hilft dir, das richtige Team im volatilen Umfeld zusammenzustellen und eine Balance zu finden zwischen deinem Blick auf die Welt und den neuen Gedanken der Umwelt.


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Product Details
  • ISBN-13: 9783800652136
  • Publisher: Vahlen Franz GmbH
  • Binding: Paperback
  • Language: German
  • Width: 750.999 mm
  • ISBN-10: 3800652137
  • Publisher Date: 8/14/2018
  • Height: 238 mm
  • Weight: 17 gr


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Design a better business: Neue Werkzeuge, Fahigkeiten und Mindsets fur Strategie und Innovation
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Design a better business: Neue Werkzeuge, Fahigkeiten und Mindsets fur Strategie und Innovation
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