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Digital Entrepreneurship

Digital Entrepreneurship


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About the Book

Interfaces Between Digital Technologies and Entrepreneurship.- Digital Entrepreneurship and Value Beyond - Why to Not Purely Play Online.- The Role of Innovation and IP in AI-based Business Models.- Digital Absorptive Capacity in Blockchain Start-ups.- Entrepreneurship in a New Digital Industry: The Emergence and Growth of Mobile Health.- Entrepreneurship as an Innovation Driver in an Industrial Ecosystem.- Virtual-Reality as a Digital Learning Tool in Entrepreneurship - How Virtual Environments Help Entrepreneurs Give More Charismatic Investor Pitches.- Effects of Internal Corporate Venturing on the Transformation of Established Companies.- The Internet of Things in a Business Context.
About the Author: Prof. Dr. Ronny Baierl is the director of the Center for Interdisciplinary Education at the Dresden University of Applied Sciences (Germany). Prior to this, he worked as a professor for business management at the SRH Hochschule Berlin (Germany) and as head of the Competence Center for Corporate Entrepreneurship at the Institute of Technology Management at the University of St. Gallen (Switzerland). His main areas of research are innovation-oriented corporate management as well as entrepreneurial thinking, decision-making, and action.
Prof. Dr. Judith Behrens is professor at Université Libre de Bruxelles (ULB, Belgium), Solvay Brussels School of Economics and Management. She is also fellow professor at the Entrepreneurship Research Institute, Technische Universität München (Germany). Prof. Behrens conducts studies in the area of corporate entrepreneurship, decision-making and innovation outcomes.
Prof. Dr. Alexander Brem holds the Chair of Technology Management at Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU, Germany). Before joining FAU, Prof. Brem was the professor of Technology and Innovation Management and Head of Innovation and Design Engineering at the Mads Clausen Institute at the University of Southern Denmark in Sønderborg (Denmark). His primary research interest is technology and innovation management with a special focus on interdisciplinary links to psychology, marketing, and entrepreneurship.


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Product Details
  • ISBN-13: 9783030201401
  • Publisher: Springer International Publishing
  • Publisher Imprint: Springer
  • Height: 234 mm
  • No of Pages: 197
  • Series Title: Fgf Studies in Small Business and Entrepreneurship
  • Sub Title: Interfaces Between Digital Technologies and Entrepreneurship
  • Width: 156 mm
  • ISBN-10: 3030201406
  • Publisher Date: 15 Aug 2020
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 11 mm
  • Weight: 354 gr


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