Documentos sobre os media
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Documentos sobre os media

Documentos sobre os media


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International Edition


About the Book

'Media Papers' é um livro que discute alguns tópicos-chave nos estudos dos media. O livro está dividido em quatro partes. A primeira parte do livro destaca a posição dos media sociais na política. A discussão nesta secção argumenta que os meios de comunicação social são como uma espada de dois gumes. Por outras palavras, os meios de comunicação social são tanto uma bênção como uma maldição na política. A segunda parte de "Documentos sobre os meios de comunicação social" discute o imperativo de utilizar as relações públicas para gerar uma forte afluência ao teatro ao vivo. O autor destacou de forma académica algumas estratégias de relações públicas que podem ajudar a reavivar o atributo perdido dos nigerianos de irem ao teatro. A terceira secção do livro baseia-se na análise empírica de artigos académicos que mostram o enorme impacto que o WhatsApp está a ter nos SMS convencionais. Esta parte do livro defende que o WhatsApp está a tornar-se rapidamente uma alternativa ao SMS. O autor apresentou alguns dos atributos do WhatsApp que sustentam esta afirmação. Finalmente, a quarta parte do livro destaca a relevância da estratégia de Entretenimento-Educação no que respeita à comunicação para o desenvolvimento. Acredito que este livro será uma verdadeira ferramenta para a formação académica em diversos domínios do conhecimento dos estudos dos media.


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Product Details
  • ISBN-13: 9786207533558
  • Publisher: KS Omniscriptum Publishing
  • Binding: Paperback
  • Language: Portuguese
  • Returnable: N
  • Weight: 163 gr
  • ISBN-10: 6207533550
  • Publisher Date: 17 May 2024
  • Height: 229 mm
  • No of Pages: 68
  • Spine Width: 4 mm
  • Width: 152 mm


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