Elaboração de uma Metodologia de Desenvolvimento de Produtos
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Elaboração de uma Metodologia de Desenvolvimento de Produtos

Elaboração de uma Metodologia de Desenvolvimento de Produtos


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About the Book

No processo de desenvolvimento de produto a percepção das necessidades do mercado possibilita direcionar os esforços à busca das soluções que mais se adaptam as demandas dos clientes, entretanto isso só não basta para uma empresa garantir sua permanência no mercado, visto que é preciso desenvolver novos itens de forma cada vez mais eficiente. Nesse contexto, este trabalho buscou analisar a gestão de portfólio de uma empresa gaúcha atuante no setor moveleiro, catalogando os produtos em linha conforme a matriz. Além disso, o presente trabalho avaliou o processo de desenvolvimento de produtos da empresa, comparando-o com os processos descritos na literatura utilizada como base para a elaboração deste trabalho. Por fim apresentou a proposta de uma metodologia de desenvolvimento de produto voltada às necessidades da empresa, que possibilitaria à empresa identificar as necessidades do mercado, gerenciar de forma eficiente seu atual portfólio de produtos e reduzir o tempo necessário para o desenvolvimento de produtos, por meio de um sequenciamento de etapas, estruturado com base nas principais metodologias presentes na literatura especializada.


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Product Details
  • ISBN-13: 9786202806084
  • Publisher: KS Omniscriptum Publishing
  • Publisher Imprint: Novas Edicoes Academicas
  • Height: 229 mm
  • No of Pages: 52
  • Spine Width: 3 mm
  • Width: 152 mm
  • ISBN-10: 6202806087
  • Publisher Date: 08 Dec 2020
  • Binding: Paperback
  • Language: Portuguese
  • Returnable: N
  • Weight: 141 gr


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Elaboração de uma Metodologia de Desenvolvimento de Produtos
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