Erfolgsfaktoren Internationaler Joint Ventures by Andreas E. Zielke
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Erfolgsfaktoren Internationaler Joint Ventures

Erfolgsfaktoren Internationaler Joint Ventures


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About the Book

Die Anzahl internationaler Joint Ventures nimmt zu. Etwa die Halfte scheitert jedoch an unzureichender Vorbereitung und schwacher Umsetzung. Die vorliegende Studie gibt einen Einblick in die Ursachen der unterschiedlichen Erfolgsaussichten. Sie basiert auf einer detaillierten Befragung von 60 Unternehmungen in Deutschland und den USA, die gemeinsam Joint Ventures betrieben haben. Uber 2000 externe und interne Variablen werden statistisch auf Zusammenhange mit dem Erfolg gepruft und zu sechs grundsatzlichen Erfolgsvoraussetzungen gruppiert. Deren Implikationen fur die Grundung neuer und das Management bestehender internationaler Joint Ventures werden dargestellt."
About the Author: Der Autor: Andreas E. Zielke wurde 1960 in Berlin geboren. Er studierte Wirtschaftsingenieurwesen an der TU Berlin und Business Administration an der University of Illinois in Chicago. Die Studienstiftung des deutschen Volkes und die Fulbright-Kommission gewahrten ihm dabei Stipendien. 1987 erhielt er den Preis der European International Business Association fur das beste Dissertationsvorhaben. Seine Promotion erfolgte 1991 an der Universitat Dortmund am Lehrstuhl fur Marketing und internationale Unternehmensfuhrung. Seit 1988 arbeitet er als Berater bei McKinsey & Company."


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Product Details
  • ISBN-13: 9783631452424
  • Publisher: Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
  • Publisher Imprint: Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
  • Edition: New edition
  • Language: German
  • Returnable: N
  • Sub Title: Eine Empirische Untersuchung Der Erfahrungen Deutscher Und Amerikanischer Industrieunternehmungen in Den USA
  • Width: 148 mm
  • ISBN-10: 363145242X
  • Publisher Date: 01 Aug 1992
  • Binding: Paperback
  • Height: 210 mm
  • No of Pages: 455
  • Series Title: Europaeische Hochschulschriften / European University Studie
  • Weight: 610 gr


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