Eurasian Business Perspectives by Mehmet Huseyin Bilgin
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Eurasian Business Perspectives

Eurasian Business Perspectives


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About the Book

Part I: Entrepreneurship and Internationalization.- From Entrepreneurial Orientation to Innovation: The Mediating Role of Information System-Case of Tunisian SMEs.- Complexity Theory in the Advancement of Entrepreneurship Ecosystem Research: Future Research Directions.- Internationalization of European Small and Medium-Sized Companies.- Toward a Better Understanding of SME: Three Different Policies for Three Types of SMEs.- Supporting Enterprise Innovation by Cooperation with Business Environment Institutions in Poland and Belarus.- Foreign Entrepreneurs in the Russian Federation: Barriers and Advantages.- Part II: Accounting.- Ethical Accounting: The Driver in Recovering Markets.- History of the European Accounting Directives Review: Analysis of the Public Consultation Results.- CSR Ratings and Contradiction of Real and Communicated Aims of Media Organization: The Case of News Corporation.- Part III: Human Resources.- Explanations of the Feminization Effects in HR Profession and Beyond.- Impact on Salespersons' Success Through Transformational Leadership.- Improvement of the Quality of Life in the University "Politehnica" of Bucharest Campus: A Problem Detection Study Approach.- Development of Strategic Partnerships for Work-Based Learning.- Part IV: Management.- Quality of Life in University POLITEHNICA of Bucharest Campus: Professors' Perception.- Trust and Cooperation Between Companies and Public Administration Institutions in Poland.- Instant Articles (Facebook): The Impact of Trust and Relations Among the Partners Pursuing the Strategy of Coopetition.- Fuzzy Modeling of Customized Solutions for Corporate Performance Assessment.- Paradise of Knowledge: The Emergence of the Lebanese Newspaper Industry, 1851-1879.- Determining Reverse Logistics Motivation Factors and Barriers: Multiple Criteria Decision Making Application on Pipe Manufacturing Company.- Companies' Understanding of Trans-border Cooperation: An Empirical Study in Poland and Republic of Belarus.- Cooperation Between Competing Companies: The Example of Polish and Belarusian Enterprises.- Part V: Tourism and Marketing.- The Enforcement of Air Passenger Rights: An Analysis and Comparison of Claims Management Companies and Recently Established Conciliation Bodies.- Airports as Shopfronts of Tourism Destinations: Awarded Brand Singapore Changi Versus Surviving Istanbul Ataturk.- Emerging Brand Meanings in Wearable Sports Technology: A Case Study on Suunto Sports Watches.- Make It Happen: Marketing Processes for Competitive Market Positioning of Firms in Transitional Economy.- Do Consumers of Products and Services Perceive the COO Effect in a Multi-dimensional Way? A Polish-Lithuanian Comparison.


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Product Details
  • ISBN-13: 9783030118716
  • Publisher: Springer
  • Publisher Imprint: Springer
  • Height: 234 mm
  • No of Pages: 425
  • Series Title: Eurasian Studies in Business and Economics
  • Sub Title: Proceedings of the 22nd Eurasia Business and Economics Society Conference
  • Width: 156 mm
  • ISBN-10: 3030118711
  • Publisher Date: 04 Apr 2019
  • Binding: Hardback
  • Language: English
  • Returnable: Y
  • Spine Width: 25 mm
  • Weight: 847 gr


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