Fashion Business Cases by Leslie Davis Burns- Bookswagon UAE
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Fashion Business Cases

Fashion Business Cases


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About the Book

Fashion Business Cases: A Student Guide to Learning with Case Studies allows students to apply what they are learning in the classroom to real-life situations in the global fashion industry. Adapted from the Bloomsbury Fashion Business Cases (BFBC) online resource, this text will aid instructors in providing high-quality examples from scholars around the world. A mix of introductory, intermediate, and advanced cases ensure that students of all levels can develop the business, communication, and problem-solving skills required of fashion industry professionals. Topics range from corporate social responsibility and sustainable fashion to transparent brand communication and cultural sensitivity. This book is designed to foster critical and ethical thinking as students enter the fashion industry.

Key Features:
- 40 cases studies, of introductory, intermediate, and advanced level
- Learning Objectives and Business Questions included with each case
- An introductory chapter teaching students how to use case studies effectively


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Product Details
  • ISBN-13: 9781501362996
  • Publisher: Bloomsbury Academic
  • Publisher Imprint: Fairchild Books
  • Height: 254 mm
  • No of Pages: 352
  • Spine Width: 20 mm
  • Weight: 780 gr
  • ISBN-10: 1501362992
  • Publisher Date: 10 Dec 2020
  • Binding: Paperback
  • Language: English
  • Returnable: Y
  • Sub Title: A Student Guide to Learning with Case Studies
  • Width: 175 mm


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