Formelle und informelle Einsatzmöglichkeiten eines kontinuierlichen Veränderungsmanagements
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Formelle und informelle Einsatzmöglichkeiten eines kontinuierlichen Veränderungsmanagements

Formelle und informelle Einsatzmöglichkeiten eines kontinuierlichen Veränderungsmanagements


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About the Book

Inhaltsangabe: Einleitung: Nichts ist beständiger als der Wandel. Dieser Ausspruch von Heraklit vor ca. 2500 Jahren, scheint heute mehr denn je zuzutreffen. Unsere Welt hat sich in den letzten beiden Jahrhunderten gravierend verändert. Die industrielle Revolution mit der Erfindung der Dampfmaschine hat im 19. Jahrhundert die Unternehmenslandschaft stark beeinflusst. Heute ist das Internet der Wirtschaftskatalysator, der die Unternehmens- und Arbeitslandschaft schwerwiegend verwandelt. Aufgrund der Informationstechnik hat sich die Geschwindigkeit von Veränderungsprozessen und damit der Bedarf für ein kontinuierlich praktiziertes Management der Veränderungen erhöht. Der amerikanische Mathematiker und Begründer der Kybernetik Norbert Wiener hat diesen Prozess wie folgt zusammengefasst: „Wir haben unsere Welt so radikal verändert, dass wir gezwungen sind, uns selber zu ändern, um in ihr existieren zu können". Problemstellung: Die vollkommene, fast übergangslose Deregulierung des Strommarktes in Deutschland am 1. April 1998 stellte die Stromversorger und Stromnetzbetreiber vor eine große Herausforderung. Für die vorherigen Monopolisten wie auch RWE Energie war das oberste Gebot die Energiesicherung. Die Liberalisierung und der gravierende Wandel vom Monopol zum Wettbewerb zwang die Energieunternehmen zum Umdenken. An diese schwerwiegende Veränderung schließen sich in einer Art Kettenreaktion zahllose weitere Anpassungen an: Formen der Zusammenarbeit innerhalb der neuen Organisation, Vertriebswege, Transportkonzepte, Einkaufstrukturen, um nur einige wenige Felder zu nennen, werden neu geordnet, Befugnisse neu definiert und Fragen nach Art und Stil des Hauses neu gestellt. Die Auslöser dieser Veränderungen sind sowohl unternehmensintern bestimmt, wie beispielsweise neue ökonomische Ziele, als auch unternehmensextern, wie z.B. durch gesetzliche Rahmenbedingungen. Vor dem Hintergrund der deutlich gestiegenen Dynamik und Komplexität, mit denen sich die RWE Net AG aufgrund


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Product Details
  • ISBN-13: 9783838673929
  • Publisher: Diplom.de
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 6 mm
  • Width: 148 mm
  • ISBN-10: 3838673921
  • Publisher Date: 04 Nov 2003
  • Height: 210 mm
  • No of Pages: 96
  • Series Title: German
  • Weight: 186 gr


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Formelle und informelle Einsatzmöglichkeiten eines kontinuierlichen Veränderungsmanagements
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