Gesundheitscoaching - konzeptionelle Diskussion und Marktanalyse
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Gesundheitscoaching - konzeptionelle Diskussion und Marktanalyse

Gesundheitscoaching - konzeptionelle Diskussion und Marktanalyse


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About the Book

Aus dem demographischen Wandel resultieren stets neue berufliche Belastungen. Gesundheitsmanagement (GM) und Gesundheitscoaching (GC) sind daher wesentliche Teile der sozialen Verantwortung und die Voraussetzung für eine zukünftige Wettbewerbsfähigkeit. Im ersten Teil wird mit Statistiken für die Integration des GC in das BGM argumentiert. Es wird u.a. ein Anstieg der Arbeitsunfähigkeitstage durch psychische Erkrankungen ermittelt. Die Betroffenen sind ältere Mitarbeiter und junge Beschäftigte aus den (Finanz-) Dienstleistungssektoren sowie Führungskräfte. Im zweiten Abschnitt wird der Begriff Gesundheitscoaching aus Gesundheit und Coaching hergeleitet und unabhängig von bestehenden Definitionen erstmalig umfassend definiert. Zudem werden die Settings, Methoden und Prozesse des klassischen Coachings an ein gesundheitsorientiertes Coaching-Konzept angepasst. Es wird ein GC- Leitfaden skizziert und einige Interventionstools vorgestellt. Im Kontext einer Marktanalyse hat sich herausgestellt, dass GC-Dienstleister hauptsächlich mit Themen werben, die nur einen sehr kleinen Bereich des professionellen GC abdecken, und dass einige Angebote schnell den Kompetenzbereich des Coaches überschreiten. Im letzten Kapitel wird das Schwerpunktthema Stress(-Bewältigung) dargestellt.
About the Author: Michael Estel (M.A.) durchlief nach seinem Abitur am Privatgymnasium in Tangermünde eine zweijährige Ausbildung zum Bundeswehr-Offizier der Reserve. Bedingt durch sein Interesse an Themen wie Kommunikation und Verhalten absolvierte der Autor das Studium der Bildungs- und Erziehungswissenschaften an der Helmut Schmidt Universität in Hamburg. Schwerpunkte des Studiums waren Erwachsenbildung, Personalmanagement und Psychologie. Während des Studiums sammelte der Autor zahlreiche Erfahrungen in den Bereichen Methodik und Didaktik, Coaching, Menschen-Führung, Fitness und nicht zuletzt Personalmanagement, indem er zahlreiche Praktika in verschiedenen Wirtschaftsunternehmen durchführte. Gesundheit als Thema der Erwachsenbildung und insbesondere als eine Führungsaufgabe im Personalmanagement, vereint die Interessen des Autors und ist zudem im Kontext des demografischen Wandels ein hochaktuelles Thema.


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Product Details
  • ISBN-13: 9783955493738
  • Publisher: Bachelor + Master Publishing
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 4 mm
  • Weight: 195 gr
  • ISBN-10: 3955493733
  • Publisher Date: 10 Jul 2013
  • Height: 254 mm
  • No of Pages: 74
  • Series Title: German
  • Sub Title: Argumentation für das Gesundheitscoaching, Definition von Gesundheitscoaching, der Gesundheitscoachingprozess
  • Width: 178 mm


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