How To Franchise Your Business by Lisa Newton - Bookswagon
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How To Franchise Your Business

How To Franchise Your Business


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About the Book

Are you a service based business owner who is thinking of franchising their business? What we'll cover in this book is the process you need to go through in order to be ready to franchise. We'll cover what franchising is, the benefits of franchising, whether your business is franchisable and possible alternatives to franchising. We'll look at the costs of franchising, the steps, the process and possible timeframes in the franchising roadmap framework. Perhaps franchising your business is an idea that you have in mind, but you're not sure where to start? This book looks at exactly what you have to do, and various templates are included to help - including a franchise agreement, financial models for determining the feasibility for your business. Franchising is a great way to expand your business, but beware that it is a whole new business format. The ratios will be different from your existing company-owned unit, it performs differently, and it is a different culture. Adapting your business to work properly as a franchise and recruiting franchisees require know-how and experience. Allow this book to guide you through the process. It will save you time and money and will help you to assess whether its something work doing, or not. We will look at the financial aspects of franchising, the operations manual (what goes into it, how it should be written) and marketing the franchise. As stated previously - this is a whole new business. Not only will you have to continue to market, sell and promote your company owned unit, but you'll have to market and sell the franchise. Franchising is an entire industry all by itself. There are franchise shows and exhibitions to attend, franchise organisations to join and then there'll be sales people who crawl out of the woodwork offering to do everything for you - for a fee, of course. Your existing business will need to be strong enough to meet all of these extra costs. But that said, you don't want to muddy the waters. Having a new business structure which is entirely separate from the existing business unit is useful, to keep (and protect) the initial business from the franchise business.
About the Author: Born in Nottingham, UK, Lisa Newton moved to London to study Accounting with Marketing at Middlesex University. Graduating with a first class honours degree, she then went on to do an MSc in Investment Management at City University. In the same month of the Masters graduation ceremony at City, Lisa formed her first company Boogles bookkeeping with £150. Her mum put in £50, and Lisa used £100 of her overdraft. A strong supporter of women in business and entrepreneurial people, Lisa is an Ambassador for Enterprising Women (the UK campaign to give women confidence and ambition to be enterprising - to have ideas and to make them happen). She is a member of the ICB & AAT. Lisa is a serial entrepreneur and holds various directorships in various industries including telecoms, publishing, hair & beauty as well as finance. She has won various awards in Business including: Young Entrepreneur of the Year Award 2007 with Precious Online and in 2008 Enterprising Business Award and has been nominated and a finalist in numerous others including Boogles being short listed to the final 5, out of 14,500 entries for Best Bookkeeping Practice Lucas Awards in 2009 and 2011 and Boogles being short listed for Best Accounting Franchisor in 2011 by the BKN awards. In 2012 & 2013 Boogles won Best Accounting Franchisor award. In 2015 Boogles won Best Bookkeeping Business London, Accountancy International award. In 2016 Lisa was the recipient of the BE Mogul Award. Lisa supports the charity The MS Society. A speaker, consultant and an avid net-worker, Lisa enjoys meeting people and working on projects with like-minded individuals. In her spare time, Lisa likes travelling, dancing salsa, writing books and learning languages. More about the author can be found at: www.LisaNewton.co.uk Email me: lisa@lisanewton.co.uk Follow me on twitter: @lisa_newton1 Connect on FaceBook: www.facebook.com/booglesb


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Product Details
  • ISBN-13: 9781539779087
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Height: 216 mm
  • No of Pages: 200
  • Series Title: English
  • Weight: 286 gr
  • ISBN-10: 1539779084
  • Publisher Date: 27 Oct 2016
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 11 mm
  • Width: 140 mm


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