How to be More Interesting Book by Edward De Bono
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How to be More Interesting

How to be More Interesting


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About the Book

People spend vast amounts of money, time and energy to achieve and maintain beauty, and yet despite its undisputed importance few of us devote similar efforts to be interesting. It is often thought that intelligence, beauty and confidence make you more interesting. This is not true. Being interesting is actually a state of mind.

In How to be More Interesting, lateral-thinking guru Edward de Bono reveals how playing with ideas, making connections, speculating and using the imagination are at the heart of being an interesting person.

With seventy exercises that will help you bring humour, insight and surprise to everyday situations, this book will ensure that people not only find you fascinating company but also won't be able to forget you.

About the Author
Edward de Bono has had faculty appointments at the universities of Oxford, London, Cambridge and Harvard. He is widely regarded as the leading authority in the direct teaching of thinking as a skill. He originated the concept of lateral thinking and developed formal techniques for deliberate creative thinking. He has written fifty-seven books, which have been translated into thirty-four languages, has made two television series and there are over 4,000,000 references to his work on the Internet.

Dr de Bono has been invited to lecture in fifty-two countries and to address major international conferences. In 1989 he was asked to chair a special meeting of Nobel Prize laureates. His instruction in thinking has been sought by some of the leading business corporations in the world such as IBM, Du Pont, Shell, Eriksson, McKinseys, Ciba-Geigy, Ford and many others. He has had a planet named after him by the International Astronomic Union and was named by a group of university professors in South Africa as one of the 250 people in all of history who have contributed most to humanity.

Dr de Bono runs the most widely used programme for the direct teaching of thinking in schools. This is now in use in many countries around the world.


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Product Details
  • ISBN-13: 9780141040868
  • Publisher: Penguin Books Ltd
  • Binding: Paperback
  • Height: 197 mm
  • No of Pages: 304
  • Series Title: English
  • Weight: 500 gr
  • ISBN-10: 0141040866
  • Publisher Date: 12 Nov 2009
  • Depth: 19
  • Language: English
  • Returnable: Y
  • Spine Width: 20 mm
  • Width: 130 mm


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