About the Book
What's the difference between writing the 'right' book, and the 'wrong' book? Imagine having made, the BEST decision of your life... And, how you'd feel if you'd, WASTED an EMBARRASSING amount of TIME, energy, and money... on a book that "nobody" buys, reads, or cares about." The FANTASTIC thing is: *Becoming an author "is" the most powerful thing you can do for your business, your brand, and your legacy! However, every-single-day I speak with authors who wrote the wrong book. Often, they're ashamed of them. Not because they are "bad" books. But because few people buy them, even fewer read them, and most people just-don't-care. The problem is, most people don't know how to "use" a book. Sure it's a POWERFUL tool... but if you don't know how to "use" a tool... it becomes a "useless" tool. But what's the difference if you write the RIGHT book? EVERYTHING. When you write the right book, you instantly gain the CREDIBILITY and AUTHORITY that successful publihsed authors possess, and (even better)... You build TRUST and a "burning" DESIRE inside of your ideal reader (aka - your ideal client) to want to work with you. No longer do you need to CHASE or CONVINCE clients... Instead, you become "the hunted." Not the, "hunter." This book will make sure you write the right book, for the right reasons, and it will show you how to do it FAST. > When you write the right book, you gain INSTANT: Authority, Credibility, Trust & you build "Desire" for YOU, and your PRODUCTS and your SERVICES. > When you write the wrong book, however, you WASTE your time and energy, and ultimately you sabotage the success a book can create for you, and the impact it can have on others. Done correctly, becoming a published author builds your personal brand, it creates powerful lead-generation 'magnets' that you can use in your marketing, it helps you attract the action of the media, it can give you FREE publicity, it can promote your cause or mission, or philosophy. You can use a book fame, fortune, or fulfillment ...it is TRULY the most proven, most powerful activity you can take! BUT HERE IS A WARNING: There's nothing worse than spending all of the time, and energy and money it costs to become a published author, only to discover that you wrote the wrong book. What if you do all that work, and it doesn't help you advance your mission? Or, your vision? Or, help you promote yourself, your brand, or your business? Well, this book is going to help you make sure you don't make those mistakes. WHAT'S THE 'UPSIDE' OF PUBLISHING YOUR BOOK? Being introduced as a book author (versus a salesperson) and introducing yourself with a book (versus a business card or brochure) creates interest in place of resistance. It builds credibility instead of vulnerability. Your GREAT BOOK positions you as an 'expert advisor' more powerfully and easily than almost anything else you do in your life. *Sure that sounds crazy. But we live a society, where people trust authors. Period. If you're not one. You need to be one. Inside these pages, you'll discover exactly what you need to know about how to write a book that will advance your career, your business, or your cause... and set you up to make money in the process. You'll discover how to turn YOUR BOOK into your most powerful marketing tool.
About the Author: Trevor Crane is a 10-time #1 bestselling author and the founder of Epic Author Publishing. He specializes in helping business owners, speakers, coaches and consultants elevate their brand and take their business to the next level. If you want to become irresistible to your ideal target client, and consistently grow your leads, sales and revenue, Trevor can help you write a great book in 90 days or less, and turn in into your most powerful marketing tool. Trevor is the also host of the GreatnessQuest.com podcast and co-founder of SuperKidsBooks.com. Trevor's mission is to help publish 1000 new authors and help people take their LIFE and their BUSINESS to the next level - no matter how successful they already are. Since 2003, Trevor has been a trusted business adviser, coach, and mentor. He is president of Step Up Strategies, Inc. and together with his team, they help companies outperform, outsell, and outlast the competition through systemic and strategic consulting, coaching, training, marketing, and support. He helps his clients generate MILLIONS OF DOLLARS in bottom line profits. Trevor leads mentoring and mastermind programs for service-based professionals and entrepreneurs with his wife, Robyn Crane. Trevor is also a sought-after speaker, trainer, and coach. His unique commonsense approach, along with his humor, wit, and infectious energy, allows him to connect with any audience. Website: TrevorCrane.com Free book link: epicauthor.com/bigmoneybook WHO I TYPICALLY WORK WITH: I work with business owners, speakers, coaches & consultants who have the challenge of elevating their brand and taking their business to the next level. If you want to become irresistible to your ideal target client, and consistently grow your leads, sales and revenue, I can help you turn your book into your most powerful marketing tool.
