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Information, Organization and Management

Information, Organization and Management


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About the Book

Amidst the accelerating change of an increasingly competitive global market, Information, Organization and Management demonstrates how business success in the global market place depends upon products and services rich in variety, value and instantly responsive to customer needs. This strengthening of the buyer's position has turned customer service into an important decisive factor for a corporation's market success. Competitive strategies must therefore re-evaluate the business-management goals of flexibility, time, quality and cost.
About the Author: Rolf Wigand is Director of the Graduate Program in Information Resources Management at Syracuse University, New York. He researches and teaches in information management, strategic use of IT, electronic commerce, tele-communications and information policy. Arnold Picot of Lugwig-Maximilians University in Munich is head of the German Association of Professors in Business Administration and the German Economic Association. Ralf Reichwald holds the chair for General and Industrial Business Administration at the Technical University of Munich.


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Product Details
  • ISBN-13: 9780471964544
  • Publisher: Wiley
  • Publisher Imprint: Wiley
  • Height: 237 mm
  • No of Pages: 560
  • Series Title: John Wiley Information Systems
  • Sub Title: Expanding Markets and Corporate Boundaries
  • Width: 158 mm
  • ISBN-10: 0471964549
  • Publisher Date: 04 Aug 1997
  • Binding: Hardback
  • Language: English
  • Returnable: Y
  • Spine Width: 31 mm
  • Weight: 915 gr


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