International Cases on Tourism Destination Management and COVID-19 provides students, lecturers and practitioners with an essential real-life resource on how different tourism destinations around the world have been impacted by, and responded to, the COVID-19 pandemic.
These 34 in-depth case studies from the Americas, the APAC region, Europe, and the Middle East allow a global perspective, and acts as a toolkit than can be used to design a better future for tourism destinations that embraces sustainability and collaboration. For each case study, secondary sources such as media articles, industry and government reports, campaign materials, websites and social media channels have been closely analysed. In addition, interviews have been conducted with destination marketers, government officials, tour operators, professional guides, and hotel managers to provide a holistic view for each destination. Each case study is structured around COVID-19 impacts, responses and outcomes, and includes further reading, video links, and discussion questions to challenge students further in their self-study and to encourage in-class discussions.
This is an essential resource for tourism students and lecturers across the curriculum, and a fascinating read for anyone in the business of tourism.
About the Author: Simon Hudson is a part-time professor at the University of South Carolina and a consultant for the tourism industry. He has written 11 books and over 100 research articles and book chapters. With an eclectic background in the ski industry, retail, and academia, Simon is a fount of international experience and comprehensive business information. His cosmopolitan and creative ideas have been influenced by award-winning work at the University of Calgary and the University of Brighton, as well as visiting positions he has held in Austria, Portugal, Switzerland, Spain, Fiji, New Zealand and Australia. Simon has also taught three times on Semester at Sea, a floating university that circumnavigates the world.
