Internet Car Shopper by Daryl T Sanders - Bookswagon
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Internet Car Shopper

Internet Car Shopper


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About the Book

Successful Internet sales requires people who can understand and connect with the Internet shopper. This book starts with the evolving Internet shopper behavior patterns, and develops a process strategy that enables successful engagement between buyer and seller. What once was considered a 72 hour shopper to buyer time frame has become a 72 day buy cycle. This book will give dealers and managers some ideas on "what to do, how to manage and track the shopper and who to work with these opportunities and build the value of this resource." We will look at process ideas and learn to better understand the skill sets required to cultivate these opportunities over an extended time frame. Both BDC skills and A to Z sales staff will benefit from this book. There is a major change growing in the nature of relationship between car buyer and car seller - NOW is the time for change!
About the Author: Daryl Sanders graduated from The Ohio State University with a degree in Marketing. He played football and was the #1 draft choice and a four year starter with the Detroit Lions. He has experienced life in many different aspects. He was raised in the inner city of Cleveland, Ohio; he became a corporate executive at a Fortune 500 company in his twenties. He left the corporate world to build a Cadillac dealership in Columbus, Oh. He co-founded a church and went to the mission field over twenty times, especially the Ukraine. Daryl has authored eight Bible study oriented books over the last ten years For the last sixteen years Daryl built a consulting business for car dealers in the field of Internet Automotive Marketing. He has worked with over one hundred dealers nationwide. For the last six years he and his family have resided in Cape Coral, Fl


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Product Details
  • ISBN-13: 9781530639151
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Height: 229 mm
  • No of Pages: 240
  • Series Title: English
  • Sub Title: The Fortune is in the Follow Up
  • Width: 152 mm
  • ISBN-10: 1530639158
  • Publisher Date: 15 Mar 2016
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 13 mm
  • Weight: 376 gr


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