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About the Book

"Social Commerce: Die Zukunft des Online-Shoppings" ist ein umfassender Leitfaden, der die neuesten Trends und Entwicklungen im Bereich des sozialen Handels untersucht. Das Buch bietet Einblicke und Strategien für Unternehmen, die sich die Macht der sozialen Medien zunutze machen wollen, um Umsatz und Engagement zu steigern. Das Buch gibt zunächst einen Überblick über den Social Commerce und seine Entwicklung, einschließlich des Aufstiegs von Social-Media-Plattformen als wichtige Triebkraft des E-Commerce-Wachstums. Anschließend wird auf die Strategien und Taktiken eingegangen, mit denen Unternehmen soziale Medien effektiv nutzen können, um Kunden zu erreichen und zu binden. Dazu gehören der Einsatz von Social-Media-Werbung, Influencer-Marketing und andere aufkommende Social-Commerce-Trends. Das Buch enthält Best Practices, Fallstudien und praktische Tipps von Branchenexperten für die Entwicklung effektiver Social-Commerce-Strategien. Das Buch enthält auch eine detaillierte Analyse der beliebtesten Social-Media-Plattformen, einschließlich Facebook, Instagram, TikTok und Pinterest, und wie sie für Social Commerce genutzt werden können. Darüber hinaus wird in dem Buch die Bedeutung der Schaffung eines nahtlosen Benutzererlebnisses sowie die Rolle von Kundenrezensionen und Bewertungen erörtert.


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Product Details
  • ISBN-13: 9786207270675
  • Publisher: KS Omniscriptum Publishing
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Sub Title: Das Potenzial von Social Commerce entschlüsseln
  • Width: 152 mm
  • ISBN-10: 6207270673
  • Publisher Date: 15 Mar 2024
  • Height: 229 mm
  • No of Pages: 360
  • Spine Width: 20 mm
  • Weight: 575 gr


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