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Kontaktanzeigen gestern und heute. Vergleich zwischen 1954 und 2014

Kontaktanzeigen gestern und heute. Vergleich zwischen 1954 und 2014


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About the Book

Studienarbeit aus dem Jahr 2014 im Fachbereich Germanistik - Linguistik, Note: 1,3, AKAD University, ehem. AKAD Fachhochschule Stuttgart (AKAD University), Sprache: Deutsch, Abstract: Die Kontaktanzeige hat sich mit der sozialen Entwicklung der Gesellschaft während der Zeit gewandelt. In dieser Arbeit wird detailliert darauf eingegangen, inwiefern die Textsorte 'Kontaktanzeige' dem zeitlichen Wandel unterlag, wobei ausschließlich Printanzeigen untersucht werden. Die Begriffe 'Heiratsannonce' und 'Kontaktanzeige' werden in dieser Arbeit synonym verwendet. Nachfolgend werden insgesamt zehn Kontaktanzeigen, jeweils fünf aus 1954 und 2014, aus DAS MAGAZIN analysiert. DAS MAGAZIN ist eine seit 1924 im Kurznachzehn Verlag erscheinende Zeitschrift im handlichen Pocketformat mit einer monatlich 45.000 Exemplare zählenden Auflage. Es richtet sich mit einem thematischen Mix aus Kultur, Alltag und Gesellschaft vor allem an die jüngere, Orientierung suchende Akademikergeneration. Dabei werden je zwei Inserate von zwei Männern und drei von Frauen zur Analyse herangezogen, die stets einen Partner vom anderen Geschlecht suchen. Das Alter der Inserenten liegt 1954 zwischen 25 und 54 und 2014 zwischen 32 und 56 Jahren. Im weiteren Verlauf sollen die zu untersuchenden Kontaktanzeigen hinsichtlich ihrer inhaltlichen Textstruktur, der sprachlichen Ausdrucksformen und der Textfunktion analysiert werden. Ebenso werden Gemeinsamkeiten und Unterschiede hinsichtlich der Textsorte herausgearbeitet und anhand ausgewählter Beispieltexte belegt.


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Product Details
  • ISBN-13: 9783668080737
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Height: 210 mm
  • No of Pages: 28
  • Series Title: German
  • Weight: 100 gr
  • ISBN-10: 3668080739
  • Publisher Date: 05 Nov 2015
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 2 mm
  • Width: 148 mm


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