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Koordination Im Internationalen Umweltmanagement

Koordination Im Internationalen Umweltmanagement


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About the Book

International tätige Unternehmen sehen sich unterschiedlich restriktiven ökologischen Anforderungen gegenüber. Demgegenüber stehen Forderungen international agierender ökologischer Anspruchsgruppen, möglichst weltweit ein einheitliches ökologisches Vorgehen zu wählen. In diesem Zusammenhang stellt sich die Frage nach einer internationalen Koordination des ökologiegerichteten Unternehmensverhaltens. Die methodisch als konzeptionell-literaturgestützt einzuordnende Arbeit zeigt den ökologiebezogenen Koordinationsbedarf bei internationaler Unternehmenstätigkeit auf und untersucht geeignete Instrumente zur Reduzierung und Deckung dieses Koordinationsbedarfs. Die Arbeit orientiert sich am situativen Kontext der Automobilindustrie und ist mit Erkenntnissen aus Expertengesprächen sowie primär- und sekundärstatistischen Erhebungen unterlegt.
About the Author: Der Autor: Frank Wolter wurde 1972 in Braunschweig geboren. 1991 trat er sein Studium an der Universität Münster an, welches er 1997 als Diplom-Volkswirt beendete. 1997 nahm der Autor die Tätigkeit am Institut für Marketing der Universität Münster auf. Dort beschäftigte er sich schwerpunktmäßig mit Fragen des Umweltmanagements. Im Juli 2001 erfolgte die Promotion an der Universität Münster. Seit Oktober 2001 ist Frank Wolter Geschäftsführer am Institut für Marketing.


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Product Details
  • ISBN-13: 9783631390085
  • Publisher: Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
  • Publisher Imprint: Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
  • Edition: New edition
  • Language: German
  • Returnable: N
  • Spine Width: 0 mm
  • Weight: 4145 gr
  • ISBN-10: 3631390084
  • Publisher Date: 28 Feb 2002
  • Binding: Paperback
  • Height: 210 mm
  • No of Pages: 282
  • Series Title: Schriften Zu Marketing Und Management
  • Sub Title: Dargestellt an Beispielen Aus Der Automobilindustrie
  • Width: 148 mm


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