Le MixWeb des Fondations et des Organismes sans but lucratif
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Le MixWeb des Fondations et des Organismes sans but lucratif

Le MixWeb des Fondations et des Organismes sans but lucratif


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About the Book

Le marketing et la communication pour les fondations et les organismes à but non lucratif ne se font pas de la même manière que pour les entreprises à but lucratif. Ce livre vise à appuyer les responsables de ces entités dans leur volonté de mieux communiquer avec leurs donateurs, leurs bénéficiaires, leurs employés et leurs bénévoles. Il vise également à leur permettre d'accéder à un niveau supérieur en termes de résultats et d'efficacité lors de leurs levées de fonds, de leurs événements et de leurs activités courantes. Le site Web, Google, le marketing par contenu, les envois de courriels etle marketing par réseaux sociaux y sont abordés par Émilie Poirier, présidente chez MixoWeb. De nombreux professionnels de l'industrie philanthropique y ont également ajouté leurs conseils et astuces afin de vous éclairer durant votre processus et votre apprentissage.Biographie de l'auteureÉmilie Poirier est une professionnelle en communication et en marketing au Québec, titulaire d'un baccalauréat en administration des affaires de HEC Montréal. Elle est, et a été bénévole pour plusieurs causes au Québec. Aujourd'hui présidente chez MixoWeb, une agence de marketing et de communication numériques, Émilie publie le blogue www.emiliepoirier.com qui traite du marketing au Québec. Elle est aussi professeure en communication et en marketing numériques. Elle détient plusieurs prix à son actif pour l'excellence de son travail.


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Product Details
  • ISBN-13: 9781697595819
  • Publisher: Independently Published
  • Publisher Imprint: Independently Published
  • Height: 229 mm
  • No of Pages: 100
  • Spine Width: 7 mm
  • Width: 152 mm
  • ISBN-10: 1697595812
  • Publisher Date: 04 Oct 2019
  • Binding: Paperback
  • Language: French
  • Returnable: N
  • Weight: 245 gr


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