Lean Disruption
Lean Disruption

Lean Disruption


     0     
5
4
3
2
1



International Edition


About the Book

"Lean Disruption" by Jan-Harm Barkhuizen presents a groundbreaking perspective on business innovation and market disruption. Moving away from the conventional focus on cutting-edge technology and early adopters, this book introduces a novel approach that centers on the late majority - a segment often underestimated yet pivotal in market disruption.

Key Themes:

  • Reframing Market Disruption: The book challenges traditional views, highlighting the late majority's role in sustaining market acceptance and success. It explores how targeting this segment can lead to profound and lasting market disruption, reshaping business innovation paradigms.

  • The Concept of Lean Disruption: Similar to strategic military operations, Lean Disruption flips the traditional approach of targeting early adopters first. It emphasizes creating Minimum Disruptable Products (MDPs) that cater to the late majority's values of practicality, reliability, and cost-effectiveness.

  • From Passive Adopters to Market Shapers: The book repositions the late majority from passive adopters to active shapers of market disruption, laying the groundwork for strategies to effectively engage with this influential market segment.

  • Practical Strategies and Real-World Examples: The book delves into multifaceted strategies that build trust, ensure simplicity, and offer value, supported by real-world examples demonstrating successful engagement with the late majority.

  • Sustaining Innovation and Market Growth: It underscores the importance of understanding the late majority's needs and preferences, emphasizing that continuous evolution based on their feedback is key to sustaining innovation in mature markets.

  • Balancing Market Segments: While acknowledging the late majority's critical role in sustained growth, the book advises a balanced and flexible approach that considers the dynamics of all market segments.

  • Future Outlook: The late majority's growing influence in market disruption is undeniable. The book suggests that companies effectively engaging this segment while balancing other market needs are likely to thrive in the future of market disruption.

  • The 'Job-to-be-Done' Framework: It emphasizes understanding the customer's true goal, crucial for developing products that resonate with the late majority. The book advocates for a mindset focused on addressing real tasks rather than just creating tools and products.

"Lean Disruption" is a must-read for entrepreneurs, business strategists, and innovators who seek to understand the evolving landscape of market disruption and wish to harness the full potential of the late majority for sustainable business growth.


Best Sellers



Product Details
  • ISBN-13: 9798872744542
  • Publisher: Amazon Digital Services LLC - Kdp
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Sub Title: When Eric Ries, Clayton Christensen and Everett Rogers have a baby, the Minimum Disruptable Product (MDP) is born.
  • Width: 152 mm
  • ISBN-10: 8872744547
  • Publisher Date: 23 Dec 2023
  • Height: 229 mm
  • No of Pages: 44
  • Spine Width: 2 mm
  • Weight: 122 gr


Add Photo
Add Photo

Customer Reviews

REVIEWS      0     
Click Here To Be The First to Review this Product
Lean Disruption
Amazon Digital Services LLC - Kdp -
Lean Disruption
Writing guidlines
We want to publish your review, so please:
  • keep your review on the product. Review's that defame author's character will be rejected.
  • Keep your review focused on the product.
  • Avoid writing about customer service. contact us instead if you have issue requiring immediate attention.
  • Refrain from mentioning competitors or the specific price you paid for the product.
  • Do not include any personally identifiable information, such as full names.

Lean Disruption

Required fields are marked with *

Review Title*
Review
    Add Photo Add up to 6 photos
    Would you recommend this product to a friend?
    Tag this Book Read more
    Does your review contain spoilers?
    What type of reader best describes you?
    I agree to the terms & conditions
    You may receive emails regarding this submission. Any emails will include the ability to opt-out of future communications.

    CUSTOMER RATINGS AND REVIEWS AND QUESTIONS AND ANSWERS TERMS OF USE

    These Terms of Use govern your conduct associated with the Customer Ratings and Reviews and/or Questions and Answers service offered by Bookswagon (the "CRR Service").


    By submitting any content to Bookswagon, you guarantee that:
    • You are the sole author and owner of the intellectual property rights in the content;
    • All "moral rights" that you may have in such content have been voluntarily waived by you;
    • All content that you post is accurate;
    • You are at least 13 years old;
    • Use of the content you supply does not violate these Terms of Use and will not cause injury to any person or entity.
    You further agree that you may not submit any content:
    • That is known by you to be false, inaccurate or misleading;
    • That infringes any third party's copyright, patent, trademark, trade secret or other proprietary rights or rights of publicity or privacy;
    • That violates any law, statute, ordinance or regulation (including, but not limited to, those governing, consumer protection, unfair competition, anti-discrimination or false advertising);
    • That is, or may reasonably be considered to be, defamatory, libelous, hateful, racially or religiously biased or offensive, unlawfully threatening or unlawfully harassing to any individual, partnership or corporation;
    • For which you were compensated or granted any consideration by any unapproved third party;
    • That includes any information that references other websites, addresses, email addresses, contact information or phone numbers;
    • That contains any computer viruses, worms or other potentially damaging computer programs or files.
    You agree to indemnify and hold Bookswagon (and its officers, directors, agents, subsidiaries, joint ventures, employees and third-party service providers, including but not limited to Bazaarvoice, Inc.), harmless from all claims, demands, and damages (actual and consequential) of every kind and nature, known and unknown including reasonable attorneys' fees, arising out of a breach of your representations and warranties set forth above, or your violation of any law or the rights of a third party.


    For any content that you submit, you grant Bookswagon a perpetual, irrevocable, royalty-free, transferable right and license to use, copy, modify, delete in its entirety, adapt, publish, translate, create derivative works from and/or sell, transfer, and/or distribute such content and/or incorporate such content into any form, medium or technology throughout the world without compensation to you. Additionally,  Bookswagon may transfer or share any personal information that you submit with its third-party service providers, including but not limited to Bazaarvoice, Inc. in accordance with  Privacy Policy


    All content that you submit may be used at Bookswagon's sole discretion. Bookswagon reserves the right to change, condense, withhold publication, remove or delete any content on Bookswagon's website that Bookswagon deems, in its sole discretion, to violate the content guidelines or any other provision of these Terms of Use.  Bookswagon does not guarantee that you will have any recourse through Bookswagon to edit or delete any content you have submitted. Ratings and written comments are generally posted within two to four business days. However, Bookswagon reserves the right to remove or to refuse to post any submission to the extent authorized by law. You acknowledge that you, not Bookswagon, are responsible for the contents of your submission. None of the content that you submit shall be subject to any obligation of confidence on the part of Bookswagon, its agents, subsidiaries, affiliates, partners or third party service providers (including but not limited to Bazaarvoice, Inc.)and their respective directors, officers and employees.

    Accept

    New Arrivals



    Inspired by your browsing history


    Your review has been submitted!

    You've already reviewed this product!