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Les Confessions d'un Publicitaire

Les Confessions d'un Publicitaire


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About the Book

Comment reproduire le génie publicitaire de David Ogilvy dans votre activité sur Internet ? Permettez-moi de vous présenter Les Confessions d'un Publicitaire - un best-seller international - David Ogilvy qui a fondé une agence publicitaire internationale avec des publicités qui ont changé le monde. David Ogilvy était un génie de la publicité. Cet ouvrage représente la synthèse de tous les concepts, tactiques et techniques qui ont contribués au succès d'Ogilvy... Et surtout qui ont fait de ce livre un best-seller international. Si vous aspirez à être un bon manager - et à accumuler une fortune - dans n'importe quel type d'entreprise, alors c'est une lecture incontournable. Ses recommandations sont intemporelles et forment un modèle de bonnes pratiques dans les affaires. ✅ ✅ Il s'agit d'UN LIVRE INDISPENSABLE à lire plusieurs fois que vous devez posséder dans votre bibliothèque ! ➡ Commandez ce livre et faites décoller les ventes de votre activité quelque soit la situation économique - même sur un marché saturé - même lorsque vous démarrez votre activité... APERÇU DES BÉNÉFICES QUE VOUS POUVEZ OBTENIR ✅ Comment Gérer un Agence de Publicité pour faire des profits monstres avec seulement quelques clients. ✅ Comment obtenir des clients sans vendre votre âme au diable, ni courir après. ✅ Comment conserver et fidéliser les clients sur plusieurs années. ✅ Comment créer des campagnes publicitaires géniales qui valident les bons de commande. ✅ Comment écrire des textes de vente qui puissants qui persuadent les prospects d'acheter. Quelques retours des plus grands Dire que c'était notre bible pourrait attirer l'opprobre d'Ogilvy pour ses exhortations vaines, mais c'était certainement l'équivalent du Petit Livre rouge de Mao pour ma génération d'annonceurs des années 60 à la recherche de ce qu'Ogilvy appelait le billet sur la viande. Sir Alan Parker Ogilvy la force créatrice de la publicité moderne. Le New York Times Un livre divertissant et littéraire qui peut servir d'introduction précieuse à la publicité pour tout homme d'affaires ou investisseur. Forbes ➡ Ajoutez ce livre à votre panier pour développer le volume de vos ventes au-delà de votre imagination ! C'est maintenant ! Après il sera trop tard !


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Product Details
  • ISBN-13: 9781447665090
  • Publisher: Lulu Press
  • Publisher Imprint: Lulu.com
  • Height: 229 mm
  • No of Pages: 192
  • Spine Width: 13 mm
  • Weight: 476 gr
  • ISBN-10: 1447665090
  • Publisher Date: 31 May 2023
  • Binding: Hardback
  • Language: French
  • Returnable: N
  • Sub Title: Comment gérer une Agence Publicitaire pour Bâtir une Fortune et Battre des Records de Ventes
  • Width: 152 mm


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