Likeable Badass Book by Alison Fragale - Bookswagon
Likeable Badass

Likeable Badass


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International Edition


About the Book

Behavioral scientist Alison Fragale offers powerful new insights and a practical playbook for women to advance in any workplace, full of tips, tricks, and strategies to help secure that elusive corner office.

Over decades of research, speaking engagements, and mentorship, psychologist and professor Alison Fragale encountered recurring questions from high powered and early career women alike: How do women thread the needle of kindness and competence in the workplace? How can women earn credit for their accomplishments, negotiate better, and navigate complex office politics without losing the goodwill of their peers?

Fragale investigated and determined that many women's workplace issues boil down to the perception of others. No degree, title, or paycheck will raise a woman's workplace stature unless it also affects how other people respect and regard her. Acknowledging this roadblock, Fragale pulls back the curtain on how we can change how others see us by developing our standing as a "likeable badass." By cultivating perceptions of warmth and assertiveness, women can achieve the kind of reputation that leads to a seat at the table and a fulfilling career path.

Likeable Badass is equal parts behavioral science and life hacks, weaving together rigorous research with actionable advice and impactful stories from a diverse array of women. This is a warm, heartening book written for women of all stripes, as well as their allies, who want evidence-based, practical strategies for success, served with a side of inspiration and humor.
About the Author: ALISON FRAGALE is the Mary Farley Ames Lee Distinguished Scholar of Organizational Behavior at the Kenan-Flagler Business School. Her scholarship has been published in the most prestigious academic journals in her field, and featured in prominent media outlets such as The Wall Street Journal, The Washington Post, Financial Times, Boston Globe, and Inc. A sought-after keynote speaker and trusted advisor, she lives in Chicago with her family.


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Product Details
  • ISBN-13: 9780385549141
  • Publisher: Knopf Doubleday Publishing Group
  • Publisher Imprint: Doubleday Books
  • Height: 235 mm
  • No of Pages: 304
  • Spine Width: 18 mm
  • Weight: 548 gr
  • ISBN-10: 0385549148
  • Publisher Date: 03 Sep 2024
  • Binding: Hardback
  • Language: English
  • Returnable: Y
  • Sub Title: The New Science of Successful Women
  • Width: 156 mm


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