L'influence du marketing numérique sur une petite entreprise
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L'influence du marketing numérique sur une petite entreprise

L'influence du marketing numérique sur une petite entreprise


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About the Book

Le monde virtuel gagne de plus en plus de terrain dans les stratégies de marketing, en raison de sa grande portée. Toutefois, ces outils doivent être utilisés correctement pour produire l'effet escompté. C'est pourquoi j'ai abordé ce sujet, étant donné l'importance pour les petites entreprises de maintenir une meilleure communication avec leurs clients. La recherche a permis d'identifier l'influence du marketing numérique par rapport aux résultats obtenus en matière de publicité, d'implication et de visibilité. Des données provenant d'articles et de livres scientifiques ont été utilisées pour la revue bibliographique et l'étude sur le terrain, avec un suivi et une mise à jour quotidiens du contenu de la page fan de Fábrica de Vassouras Ecológicas, une petite entreprise de la ville de Campos dos Goytacazes. Les résultats ont été significatifs et considérables, avec une augmentation de près de 50 % de la portée et de bons résultats en termes de ventes. Dans ce livre, nous verrons comment obtenir des résultats positifs pour votre entreprise en utilisant une méthode spécifique appliquée à Facebook, un outil de marketing numérique gratuit ou peu coûteux, s'il est dans l'intérêt de l'administrateur de la page d'investir pour obtenir un meilleur rendement.


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Product Details
  • ISBN-13: 9786207923540
  • Publisher: KS Omniscriptum Publishing
  • Binding: Paperback
  • Language: French
  • Returnable: N
  • Weight: 141 gr
  • ISBN-10: 6207923545
  • Publisher Date: 07 Aug 2024
  • Height: 229 mm
  • No of Pages: 52
  • Spine Width: 3 mm
  • Width: 152 mm


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