L'Invention de l'Eau Embouteillée by Antonella Campanini
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L'Invention de l'Eau Embouteillée

L'Invention de l'Eau Embouteillée


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About the Book

L'eau embouteillée, sous l'appellation eau minérale ou eau de source est aujourd'hui un produit emblématique de la société de consommation, mondiale et globalisée. Son usage, initié en Europe, s'est étendu au reste du monde depuis la fin des années 1980. Cet ouvrage se propose de montrer comment ce produit s'est littéralement « construit » et imposé en Europe depuis le milieu du XIXe siècle. L'analyse ne s'est pas bornée à décrire les techniques industrielles et commerciales, les entreprises qui les mettent en oeuvre et les consommateurs qui achètent ce produit. L'auteur interroge aussi l'histoire de l'eau en bouteille par le biais de l'articulation entre normes et marchés dans six pays européens: l'Allemagne, la Belgique, l'Espagne, l'Italie, la France et le Royaume-Uni. Dans une démarche comparatiste, il analyse comment s'interpénètrent les logiques marchandes et non marchandes, en suivant au plus près les institutions et les acteurs, producteurs et consommateurs, ainsi que la grande diversité d'experts (ingénieurs, pharmaciens, médecins, etc.) engagés dans la mise sur le marché de ce produit. Au final, l'ouvrage permet de comprendre comment le produit que nous consommons tous les jours loin de s'être « naturellement » imposé est au contraire le résultat d'un processus complexe.
About the Author: Nicolas Marty est professeur d'histoire contemporaine à l'Université de Perpignan et secrétaire général de l'association française d'histoire économique. Il travaille sur l'histoire des marchés des biens de consommation en Europe, et particulièrement des boissons, ainsi que sur l'histoire économique et sociale de la France méridionale et de la Catalogne.


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Product Details
  • ISBN-13: 9782875740908
  • Publisher: P.I.E-Peter Lang S.A., Editions Scientifiques Internationales
  • Publisher Imprint: P.I.E-Peter Lang S.A., Editions Scientifiques Internationales
  • Depth: 25
  • Height: 220 mm
  • No of Pages: 397
  • Series Title: L'Europe Alimentaire / European Food Issues / Europa Aliment
  • Sub Title: Qualités, normes et marches de l'eau en bouteille en Europe, XIX-XX siecles
  • Width: 150 mm
  • ISBN-10: 2875740903
  • Publisher Date: 12 Dec 2013
  • Binding: Paperback
  • Edition: New edition
  • Language: French
  • Returnable: N
  • Spine Width: 0 mm
  • Weight: 750 gr


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