Low-Cost, Low-Tech Innovation by Vijay Vyas - Bookswagon
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Low-Cost, Low-Tech Innovation

Low-Cost, Low-Tech Innovation


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About the Book

Like much of SMEs research, innovation studies of small enterprises have commenced later and are less numerous. The focus of such studies remains high-technology enterprises, which continue to attract both academic and popular interest, oblivious to the innovative endeavours of people in traditional low-tech industries.

This book attempts to address this imbalance through a comprehensive analysis of innovation in this largely neglected area. Based on case studies of seven small innovative food companies, this book presents an in-depth analysis of innovation in the Scottish food and drinks industry and unravels a lesser-known approach to effective low-cost product innovation, which is simple and economical, yet elegant and successful.

Using careful data collection and rigorous statistical testing, the analysis and findings in this book address a wide spectrum of interests: academics in business schools, policy makers in governments and executives and entrepreneurs in food and other low-technology sectors.


About the Author:

Vijay Vyas is Senior Lecturer in Entreprise and Entrepreneurship and Course Director of MSc, Innovation Management and Entrepreneurship at Portsmouth Business School; a former visiting Professor at Lancaster University Management School; and a former Professor of Business Economics at the MS University of Baroda in India.


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Product Details
  • ISBN-13: 9780415818995
  • Publisher: Routledge
  • Publisher Imprint: Routledge
  • Depth: 19
  • Language: English
  • Returnable: N
  • Spine Width: 15 mm
  • Weight: 435 gr
  • ISBN-10: 0415818990
  • Publisher Date: 24 Nov 2014
  • Binding: Hardback
  • Height: 234 mm
  • No of Pages: 164
  • Series Title: Routledge Studies in Innovation, Organizations and Technolog
  • Sub Title: New Product Development in the Food Industry
  • Width: 155 mm


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