Management Rules

Executives can start, run or turn around any organization, regardless of size and complexity. Management Rules provides an easy and comprehensive approach to complete the process of effective leadership. Ensures that executives, managers and employees are aligned with the same objectives, goals and strategies. Generate more sales, increase profits and produce higher quality products and services with improved customer and employee satisfaction. Understand the basic management rules required to become more successful that will lead to greater income, faster advancement and higher achievement. Know how the 33% theory can help determine your plans, strategies and staffing. Gain an awareness of all phases of the management process to ensure you are proficient in each area whether it is communicating more effectively, writing concisely, delegating, managing meetings or preparing an annual strategic plan. Management Rules provides a blueprint and guidelines for understanding and implementing the entire scope of the management spectrum. For those not aware of the sales and management process, section two provides a primer on understanding this vital part of the corporate well-being. Explore how to prepare a competitive yet fair compensation plan that benefits both the company while rewarding and motivating sales staff. Prepares managers and executives to deliver performance evaluations timely that provides a game plan for maximizing employees contribution to the organization. Be mindful of preparing concise qualifications for new hires and assess candidates based on these criteria. Understand negotiating techniques, whether it is with a customer, a prospect or in house requests for resources for each department. Management Rules covers virtually every phase of the management process and prepares those entering management, those who seek more responsibility or those who are put in positions where they ask themselves, "Now, what do I do?" Management is a process like other challenges, and establishing a thorough understanding will enhance your success. Embrace these concepts and ideas and become a successful executive by following these Management Rules.
About the Author: Mark W. Shaughnessy was in management most of his twenty-five year career; primarily as senior vice-president of sales and marketing for Blue Cross & Blue Shield of Georgia, Jefferson-Pilot and Ceridian where he increased sales by 50% or more in three successive years and received the Chairman's Award which had not been presented in the previous five years. Mark also had full operational P&L responsibility where he brought profitability and growth to a five year division that was losing money and market share. Mark served in Vietnam for eighteen months in a support role while his brother fought in the jungles until injured and resulted in their writing a book, Vietnam Remembered Today, a compare and contrast of brothers in Vietnam at the same time with vastly different experiences and outcomes while also highlighting the key battles and events of the Vietnam Conflict. Both brothers are graduates of Kent State University. Mark is committed to training employees, both when they are hired and when new products or technology is introduced. Too many employees are not fully utilized and productivity is not realized. Sales Secrets Today was borne from Mark's meeting with sales managers and sales staff and determined that each employee must be given the opportunity to achieve success. Listening to managers, sales people and support staff resulted in a complete overhaul of the sales implementation process that increased sales and dramatically decreased paperwork and errors which, in turn, resulted in faster response to the customers requests and more accurate and timerly reporting. Mark believes that every worker can increase their effectiveness and become a more valued employee, no matter their level in the organization, by following the ideas in Sales Secrets Today and Management Rules.