Management-Entscheidungen in deutsch-chinesischen Joint Ventures
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Management-Entscheidungen in deutsch-chinesischen Joint Ventures

Management-Entscheidungen in deutsch-chinesischen Joint Ventures


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About the Book

Diplomarbeit aus dem Jahr 2009 im Fachbereich Psychologie - Arbeit, Betrieb, Organisation, Sprache: Deutsch, Abstract: Seit China 1978 seine Märkte für viele ausländische Unternehmen geöffnet und sich zu einem zentralen Wachstumsmarkt im asiatischen Raum entwickelt hat, ist dort ein regelrechter Wirtschaftsboom zu beobachten. Viele deutsche Unternehmen wählen dabei, um sich auf dem chinesischen Markt zu etablieren, die Kooperationsform "Joint Venture". Für den Erfolg solch deutsch-chinesischer Joint Ventures spielen neben den konjunkturellen und rechtlichen Rahmenbedingungen die sozio-kulturellen Faktoren für die Interaktionen des Managements mit dem chinesischen Umfeld, insbesondere die Einstellungen und Verhaltensweisen der chinesischen Kooperationspartner, eine entscheidende Rolle. Dabei zeigt sich immer häufiger, dass die kulturellen Differenzen speziell vor und während den Verhandlungsgesprächen zu interkulturellen Managementproblemen führen. Solche Probleme tragen nicht selten sogar zum Scheitern von Joint Venture Beziehungen bei, so dass der Bereich "Interkulturelles Management" zunehmend in den Blickpunkt westlicher Unternehmen rückt. Dabei stellt sich für westliche Unternehmer immer häufiger die Frage, welche Kenntnisse und Charaktereigenschaften ihre Auslandsmitarbeiter haben müssen und welche Möglichkeiten bestehen, sich solche Kompetenzen anzueignen.


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Product Details
  • ISBN-13: 9783640365548
  • Publisher: Grin Publishing
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 9 mm
  • Weight: 245 gr
  • ISBN-10: 3640365542
  • Publisher Date: 07 Jul 2009
  • Height: 210 mm
  • No of Pages: 144
  • Series Title: German
  • Sub Title: Verhandlungsführung
  • Width: 148 mm


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