Manager Im Kommunikationskraftfeld by Engelbert Retter
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Manager Im Kommunikationskraftfeld

Manager Im Kommunikationskraftfeld


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About the Book

Der gesellschaftliche Wertewandel spiegelt sich auch unternehmensintern wider. Hochkomplexe Arbeitsformen, steigendes Bildungsniveau und zunehmende Emanzipation der Mitarbeiter verlangen eine moderne und zeitgemasse Kommunikationskultur. Gestutzt von theoretischen Grundlagen, zeigen die empirischen Erkenntnisse dieser Arbeit, welche Bedeutung die Kommunikation im Unternehmen erlangt hat. Eine hoch entwickelte Kommunikationskultur zeichnet sich durch die Forderung von Energiepotentialen im Unternehmen aus. Der Erfolg von Personen oder von Organisationseinheiten ist abhangig vom Energiepotential, das fur die Zielerreichung zur Verfugung steht. Je erfolgreicher Fuhrungskrafte kommunizieren, umso grosser ist die Chance, Energiepotentiale anzusprechen und damit angestrebte Ziele zu erreichen. Manager als technokratische Anweiser von Aufgaben haben ausgedient, gefragt sind Manager mit kommunikationspsychologischer Kompetenz, die es verstehen, Mitarbeiter fur die Erreichung der Unternehmensziele zu begeistern."
About the Author: Der Autor: Engelbert Retter wurde 1956 in Osterreich geboren. Nach der Ausbildung zum HTL Elektrotechniker studierte er Politikwissenschaft sowie Publizistik und Kommunikationswissenschaft. Er ist in verschiedenen Fuhrungsfunktionen und als Vortragender tatig."


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Product Details
  • ISBN-13: 9783631490013
  • Publisher: Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
  • Publisher Imprint: Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
  • Edition: New edition
  • Language: German
  • Returnable: N
  • Sub Title: Die Wechselbeziehung Zwischen Kommunikation Und Kultur Im Unternehmen Unter Beruecksichtigung Psychologischer Und Kommunikativer Persoenlichkeitsmer
  • Width: 148 mm
  • ISBN-10: 3631490011
  • Publisher Date: 01 Mar 1996
  • Binding: Paperback
  • Height: 210 mm
  • No of Pages: 291
  • Series Title: Europaeische Hochschulschriften / European University Studie
  • Weight: 430 gr


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Manager Im Kommunikationskraftfeld
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