Million Dollar Mailings by Dension Hatch at Bookstore UAE
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Million Dollar Mailings

Million Dollar Mailings


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International Edition


About the Book

Denny Hatch gives an exclusive inside's look at the art and science of direct mail creative technique - copy approaches, design, formats, offers - unlike anything ever before assembled. This new and updated edition includes an overview, complete with illustrations, of new trends in direct mail.


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Product Details
  • ISBN-13: 9781566251624
  • Publisher: Taylor Trade Pub
  • Binding: Hardback
  • Edition: Updated
  • Language: English
  • Returnable: Y
  • Spine Width: 39 mm
  • Weight: 1844 gr
  • ISBN-10: 1566251621
  • Publisher Date: 30 Apr 1997
  • Depth: 32
  • Height: 287 mm
  • No of Pages: 532
  • Series Title: English
  • Sub Title: The Art and Science of Creating Money-Making Direct Mail-- Revealed by More Than 60 Direct Marketing Superstars Who Wrote, Designed, and Produced the
  • Width: 224 mm


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