Mission Wandel Book by Peter F. Schmid - Bookswagon
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Mission Wandel

Mission Wandel


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About the Book

1. Einleitung - Wandel als Selbstzweck oder als Vorausaussetzung für eine kontinuierliche Weiterentwicklung2. Lessons learned - persönliche Prägungen, Erfahrungen und völlig neue Welten

  • Rund um den See: lauter Weltmarktführer - die Jugend
  • Ladenhüter Pink - Studium und erstes Unternehmertum
  • Global Work Experience: Procter & Gamble
  • Structured Working
  • Objective and rational
  • Opinions don't count
  • Neuland auf bekanntem Untergrund und die erste große Tech-Krise überstehen: AutoScout24
  • Wirtschaftswunder, die Zweite.
  • Booom!
  • Erfolgsfaktor Glück
  • Fremde neue Ökonomie
  • Selbstständig
  • Globales Management im Internetzeitalter: eBay / mobile.de
  • Fehlendes Wachstum und hausgemachte Konkurrenz: Parship
  • Erfolg = Motivation
  • Räumliche Veränderung
  • Tausend Ideen - Fokussieren
3. Wer liefert was? - Gibt's die noch?
  • Steter Kurs Richtung Inseldasein
  • AmiTech, Eniro, Seat Pagnine Gialle, Bisnode
  • Private Equity
  • Vorbereitung
  • Der erste Arbeitstag - Ankunft in der alten Welt
  • Außenkontakte und Vergleichsmaßstäbe
  • Quick Wins & Quick Fails
  • Mit dem Warum fängt es an - die Vision
  • Der neue Chef
  • Das Sakrileg
  • Vertrauen ist gut?
  • Wurst und Cognac
  • Buchholz in der Nordheide
  • Dreißig Gespräche in drei Wochen
  • Erste tektonische Verschiebungen
  • Startschuss für strukturelle Veränderung
  • "Mein Baby"
  • Zu Risiken und Nebenwirkungen
  • Der Wandel ...
  • Der Wandel ... wird sichtbar
  • Verbündete
  • Critical Mass
4. Den entscheidenden Schritt voraus
  • www oder WLW
  • Im Fokus: der Kundenwunsch
  • Sofort und einfach
  • "Das machen wir schon immer so" ist bei uns kein Argument (mehr!)
  • Der richtige Vergleich
  • Online Business made easy
  • Die Zukunft und die Sprache
  • Ein Netz voller Weltmarktführer
  • Wachstum ist kein Selbstzweck
5. Wie wollen wir zukünftig zusammenarbeiten?
  • Zahlentransparenz
  • Objectives and Key Results
  • Objectives and Key Results Director's Cut
  • 6. Super, geschafft - fertig?
  • Hürden der Internationalisierung
  • Kulturübergreifende gemeinsame Identität
  • Das Kind braucht einen Namen
  • Core und Kompetenz
7. Schlussgedanken

About the Author: Peter F. Schmid ist ein leidenschaftlicher Internet-Entrepreneur mit einer erfolgreichen Karriere u.a. bei Autoscout24, eBay, mobile.de und Parship. 2012 entschied er sich, von der Consumer auf die B2B-Seite und von der Internet-Welt in die Old-School-Welt eines ehrwürdigen Verlages zu wechseln, um dort als CEO die Digitalisierung mit dem notwendigen Kulturwandel voranzutreiben. Ein schockartiges Experiment für alle Beteiligten mit Erfolgen und Fehlschlägen, Frustrationen und begeisternden Momenten und einem guten Ausgang.


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Product Details
  • ISBN-13: 9783658321741
  • Publisher: Springer Fachmedien Wiesbaden
  • Publisher Imprint: Springer Gabler
  • Height: 210 mm
  • No of Pages: 89
  • Spine Width: 8 mm
  • Weight: 331 gr
  • ISBN-10: 3658321741
  • Publisher Date: 01 Apr 2021
  • Binding: Hardback
  • Language: German
  • Returnable: Y
  • Sub Title: Von Einem Old-School-Unternehmen Zu Einer Tech-Company - Die Geschichte Einer Transformation
  • Width: 148 mm


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