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Mitarbeiterbindung

Mitarbeiterbindung


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About the Book

Inhaltlich unveränderte Neuauflage. Die bestehende Literatur schenkt dem Thema "Mitarbeiterbindung" bislang wenig Aufmerksamkeit. Dieses Buch zeigt den Handlungsbedarf in diesem Bereich unter Berücksichtigung der Wirtschaftssituation und des Gesellschaftswandels. Auch wenn Arbeitslosenzahlen und ungünstige Wirtschaftslage viele Arbeitnehmer aus Angst vor Arbeitslosigkeit automatisch an ein Unternehmen binden, so hat sich inzwischen ein Bedarf an Spezialisten herausgestellt, der in der Wirtschaft zu einem sogenannten War for Talents führt, einem Konkurrenzkampf um qualifiziertes Personal. Eine große Herausforderung besteht darin, sich von den veralteten Strukturen und Modellen der Mitarbeiterbindung zu trennen und als fortschrittlicher, mitarbeiterfreundlicher Arbeitgeber neue Wege auf dem Arbeitsmarkt zu gehen. Um die Unternehmen auf dem Weg zu einem attraktiven Arbeitgeber zu begleiten, stellt Stefan Jaeger hier neue Methoden zur Mitarbeiterbindung vor. Anschließend wird den Unternehmen unter Zuhilfenahme zweier theoretischer Modelle ein situationsgerechter Einsatz dieser Maßnahmen aufgezeigt. Ein Buch für Arbeitgeber, Unternehmensberater, Wirtschafts- und Sozialwissenschaftler sowie alle am Thema Interessierten.


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Product Details
  • ISBN-13: 9783639390667
  • Publisher: AV Akademikerverlag
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 8 mm
  • Width: 152 mm
  • ISBN-10: 3639390660
  • Publisher Date: 09 Mar 2012
  • Height: 229 mm
  • No of Pages: 136
  • Series Title: German
  • Weight: 258 gr


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