Multilingual Digital Marketing Book by Maria Johnsen
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Multilingual Digital Marketing

Multilingual Digital Marketing


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About the Book

For any online business that can sell its products globally, multilingual digital marketing will be a big part of their marketing and selling efforts. In 21st century the push to expand into new areas of the world will increase as the competition tightens. For businesses that are currently struggling because of the competition found in their home languages, it means an opening of new, large areas of interested customers who speak different languages. By tapping into new markets, a business may see its customer base skyrocket depending on how well they can advertise their products into these areas.There are several advantages that multilingual marketing offers businesses that are seeking new customers from parts of the world that speak a different language. The challenges are present, such as effective translation that appears natural, but the potential in 2017 is considerable.The first and foremost benefit is that your product is being introduced to an entirely new audience. If what you offer is unique, then you have a considerable opportunity to expand your business with little to no direct competition. However, even if you are marketing familiar products, you are most often facing less competition which makes it easier to sell.In previous editions one discussed about ecommerce and market leadership. In the fifth edition you will be taken to a new journey in online marketing from creating a successful business plan, sales strategies, multilingual website design, marketing strategies in foreign countries, multilingual social media marketing for businesses, politicians, celebrities and share of wallet strategies.
About the Author: Maria Johnsen holds a degree in political economy from Kharkov University in Ukraine, Beauty Arts from Sorbonne University in Paris, BA in Information technology, BA in computer science and a Master of Science degree in computer engineering from university of science and technology in Norway and master degree in filmmaking and television from Royal Holloway University of London. Her professional background and education is diverse and includes skills in areas such as sales, multilingual digital marketing, content writing, business intelligence, software design and development. In addition, she possesses the experience and education in the management of complex Information Systems. Maria knows eighteen languages and possesses experience in language instruction, tutoring, and translation. She has also developed a unique teaching method for fast learning "Implications for Upgrading Accelerated Learning Practices In Educational Systems" This method is applied in China and Norway. Maria Johnsen is also a multilingual SEO, PPC and social media marketing expert. She managed software projects for well known IT companies and Bank in Norway, China, the UK as well as cooperation with governments and police authorities in regards to projects related to data crime and tracing terrorists online. Starting in 2008, she began offering search engine optimization services. Her company Golden Way Media expanded internationally in 2009 carrying out various projects in Europe, North America and Asia. While offering services to the general public, Maria Johnsen continues to consult with corporate clients, agencies and small businesses. She has skills and proven records in all areas of search engine optimization including keyword targeting, competitor research and on-site optimization.


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Product Details
  • ISBN-13: 9781542831994
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Height: 229 mm
  • No of Pages: 414
  • Series Title: Multilingual Digital Marketing
  • Sub Title: Managing for Excellence in Online Marketing
  • Width: 152 mm
  • ISBN-10: 1542831997
  • Publisher Date: 29 Jan 2017
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 27 mm
  • Weight: 816 gr


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